Capital One Financial Corporation
2020 Estimated Media Spend: $******
2019 Revenue: $27,831,000,000.00
Capital One is one of the top credit card companies in the US. The company's Information-Based Strategy model integrates marketing, credit, risk operations, and IT into a flexible decision-making structure to offer the right product to the right customer. Headquartered in Richmond, VA, the company's primary financial services are in the consumer lending business, but vehicle financing and global financial services are also offered.