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Duracell, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands




Duracell, Inc., is one of the leading alkaline batteries worldwide. The company manufactures standard alkaline batteries for everyday use and also makes specialty lithium, zinc air, and rechargeable nickel-metal hydride batteries used in hearing aids, watches, electronics, and cameras. Duracell, Inc. is located in Bethel, CT. ** NOTE: As a privately held subsidiary of a publicly traded parent company, annual revenue and employee count are not readily available. Therefore, the revenue and employee figures presented below are those of the parent company. **

Main Telephone
(203) 796-4000
Primary Address
14 Research Drive
Berkshire Corporate Park
Bethel, CT 06801
USA

Duracell, Inc. Contacts

Contacts (5/13)
Name Title State
Roberto M. President - North America CT
Sample of Related Brands
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Email: *****@*******.***
Main Phone: (203) 796-4000
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 14 Research Drive
Berkshire Corporate Park
Bethel, CT
06801
USA

Thom L. Chief Executive Officer CT
Ramon V. Global Chief Marketing Officer & President CT
Ankur M. Senior Vice President, Sales & Marketing - North America CT
Michelle P. Vice President, Global Brand Operations & North America Marketing CT

Media Spend

Media Spend Summary
Media Spend Channel

Related Brands

Brand Media Spend
Duracell, Inc. ******

Agency Roster


Brand Agency Service From To
********, ***. ******* ********* public relations 2011 present
********, ***. **** Digital unknown present
********, ***. ******** Media Buying, Media Planning 2020 present
********, ***. ***** ******* Media Buying, Media Planning unknown present
********, ***. ****** + ******* Creative 2016 present

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Gen-Z, Millennial Opps: Duracell picks new media AOR, struggles to keep up with high demand amid global pandemic (Score 25)


Following a review that started In November 2019, Duracell assigned its $84m global media account to MediaCom, replacing incumbent Starcom, effective July 2020. In April, Duracell reported its o...