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General Mills, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands




A world leader in the consumer foods industry, General Mills products are manufactured and marketed in global locations. The company operates under nine brand categories: Bakeries & Foodservice, Baking Products, Big G, Health Ventures, International, Joint Ventures, Pillsbury, Snacks, and Yogurt. General Mills is headquartered in Minneapolis, MN.

Main Telephone (763) 764-7600
Main Fax (763) 764-5114
Primary Address
One General Mills Boulevard
Minneapolis, MN 55426
USA

General Mills, Inc. Contacts

Contacts (5/176)
Name Title State
Carla V. Natural & Organic Operating Unit President & Corporate Officer MN
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (763) 764-7600
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: One General Mills Boulevard

Minneapolis, MN
55426
USA

Jano C. Chief Communications Officer MN
Jeffrey H. Chief Executive Officer & Chairman MN
Ivan P. Global Chief Marketing Officer & Senior Vice President MN
Brad H. Chief Brand Officer - North America MN

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
Betty Crocker ******
Bisquick *
Bugles *
Cheerios ********
Chex *******

Agency Relationships


Brand Agency Service From To
*****'*, ***. ********* Media Buying, Media Planning unknown present
***** ******* ********** creative 2006 present
***** ******* ********* Media Buying, Media Planning 2015 present
***** ******* ********* Media Buying, Media Planning 2015 present
***** ******* ****** *********** Creative unknown present

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WinmoEdge

Campaign Imminent: General Mills shifts creative to project-based model amid spend decreases


General Mills (GM) is shifting creative to a project-based model. The model will see GM employ "a portfolio of agencies that [its] brands can use based on their current needs," a spokesperson told ...