USAA Advertising Profile
USAA Company Overview:
USAA, headquartered in San Antonio, TX, is the only fully integrated financial institution for military personnel. USAA's services are available to active duty officers in the military, spouses and adult children of USAA members, National Guard and Selected Reserve members and officers in commissioning programs such as the ROTC and Academy.
USAA Advertising Agencies
Explore a detailed list of current and past ad agencies that work with USAA. Sort its marketing agencies by the type of services they offer including creative, PR, media planning, media buying and more. With Winmo’s detailed database of USAA's advertising agencies at your fingertips you will quickly be able to answer questions like these:
How many brands does USAA have?
USAA has 1 unique brands.
How much does USAA spend on media?
USAA spends $42493 on media.
USAA Marketing Team
Winmo tracks marketing team contacts brand by brand (budget by budget), with an update cycle of sixty days for maximum accuracy. With Winmo, you can get detailed information on the entire USAA marketing team. Find basics on each marketer such as name, job title, brand responsibilities, email, and direct phone number, as well as current marketing strategies, areas of media investment, and do’s and don’ts for engaging. Here’s the kinds of questions you’ll be able to quickly answer with our database:
Who is the CMO at USAA?
The chief marketing officer at USAA is Francesco Lagutaine.
How big is the USAA Marketing Team?
There are 89 staff members currently involved in marketing for USAA.
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USAA Ad Spend 2025
This section digs into the specifics of the advertising spend at USAA and activity across channels such as Out of Home, Radio, Broadcast, Print, Digital Display, CTV, Digital Video and Social Media, highlighting their peak buying times, media mix, and a month over month comparison.
USAA Advertising Spend
Winmo provides comprehensive data detailing annual advertising spend for USAA, showcasing the total spend broken down by month, fiscal quarter and monthly percentage change to illustrate the company's evolving marketing advertising strategies.
USAA Media Mix
Explore a detailed breakdown of the last 12 months media spending for USAA across various advertising channels including digital, broadcast, print, radio and more. Those channels can then be broken down further and viewed monthly or quarterly.
Win More with Winmo
If you are looking to tap into USAA marketing spend, Winmo paves a clear path to engaging the right contacts at the right time. Winmo connects ad spend, marketing activity and peak buying periods to marketing team and ad agency budget-holders, even providing you with AI-powered email templates based on USAA decision-makers' personality types. Winmo's award winning platform tracks this intel for those who control $100 billion in marketing spend each year, making it the top choice among sellers of agency services, advertising, marketing technology, or corporate sponsorships.
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USAA Social Media Marketing Ad Spend
See whether USAA is spending on social media platforms like X, TikTok, Facebook, Instagram and Pinterest, as well as how active it is on YouTube desktop, iOS or Android.