Paramount Advertising Profile
Paramount Company Overview:
Driven by iconic consumer brands, its portfolio includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, CBS All Access, Pluto TV and Simon & Schuster, among others. The company delivers the largest share of the U.S. television audience and boasts one of the industry’s most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products. Paramount, formerly known as ViacomCBS provides powerful capabilities in production, distribution and advertising solutions for partners on five continents.
Paramount Advertising Agencies
Explore a detailed list of current and past ad agencies that work with Paramount. Sort its marketing agencies by the type of services they offer including creative, PR, media planning, media buying and more. With Winmo’s detailed database of Paramount's advertising agencies at your fingertips you will quickly be able to answer questions like these:
How many brands does Paramount have?
Paramount has 43 unique brands.
How much does Paramount spend on media?
Paramount spends $28870 on media.
Paramount Marketing Team
Winmo tracks marketing team contacts brand by brand (budget by budget), with an update cycle of sixty days for maximum accuracy. With Winmo, you can get detailed information on the entire Paramount marketing team. Find basics on each marketer such as name, job title, brand responsibilities, email, and direct phone number, as well as current marketing strategies, areas of media investment, and do’s and don’ts for engaging. Here’s the kinds of questions you’ll be able to quickly answer with our database:
Who is the CMO at Paramount?
The chief marketing officer at Paramount is Chris Spadaccini.
How big is the Paramount Marketing Team?
There are 395 staff members currently involved in marketing for Paramount.
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Paramount Ad Spend 2025
This section digs into the specifics of the advertising spend at Paramount and activity across channels such as Out of Home, Radio, Broadcast, Print, Digital Display, CTV, Digital Video and Social Media, highlighting their peak buying times, media mix, and a month over month comparison.
Paramount Advertising Spend
Winmo provides comprehensive data detailing annual advertising spend for Paramount, showcasing the total spend broken down by month, fiscal quarter and monthly percentage change to illustrate the company's evolving marketing advertising strategies.
Paramount Media Mix
Explore a detailed breakdown of the last 12 months media spending for Paramount across various advertising channels including digital, broadcast, print, radio and more. Those channels can then be broken down further and viewed monthly or quarterly.
Win More with Winmo
If you are looking to tap into Paramount marketing spend, Winmo paves a clear path to engaging the right contacts at the right time. Winmo connects ad spend, marketing activity and peak buying periods to marketing team and ad agency budget-holders, even providing you with AI-powered email templates based on Paramount decision-makers' personality types. Winmo's award winning platform tracks this intel for those who control $100 billion in marketing spend each year, making it the top choice among sellers of agency services, advertising, marketing technology, or corporate sponsorships.
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Paramount Social Media Marketing Ad Spend
See whether Paramount is spending on social media platforms like X, TikTok, Facebook, Instagram and Pinterest, as well as how active it is on YouTube desktop, iOS or Android.