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McDonald's Corporation | Company Profile, Marketing Contacts, Media Spend, Brands




McDonald's is one the world's top selling and most well known fast food restaurants. Menu items include hamburgers, chicken nuggets, fries, sandwiches, salads, kid's meals, and more. The company is organized into franchise cooperatives; the company owns only 30 percent of the total McDonald's locations. Franchisees must work in the restaurant, and cannot be a group or another corporation.

Main Telephone (630) 623-3000
Main Fax (630) 623-5423
Primary Address
110 North Carpenter Street
One McDonald's Plaza
Chicago, IL 60607
USA

McDonald's Corporation Contacts

Contacts (5/81)
Name Title State
Silvia L. Executive Vice President & Global Chief Marketing Officer IL
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (630) 623-3000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 110 North Carpenter Street
One McDonald's Plaza
Chicago, IL
60607
USA

Chris K. President - McDonald's USA IL
Steve E. Chief Executive Officer & President IL
Ken K. Executive Vice President & Global Chief Restaurant Officer IL
Edgardo N. President, McDonald's - Latin America IL

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
McDonald's Corporation *********
Ronald McDonald House Charities *******
McCafe *********

Agency Relationships


Brand Agency Service From To
****** **** ***** *** Creative 2018 present
********'* *********** *** ***** Creative unknown present
********'* *********** ********* *********** Creative 2018 present
********'* *********** ****** & ***** Experiential, Multicultural, Social 2017 present
********'* *********** ***** Creative 2017 present

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H1 Media Opps: #3 McDonald's continues agency shifts and I'm lovin' it


  I'm going to make this as quick as possible, folks. McDonald's, #2 on the VAI, has gotten a taste of agency shifts and now it can't stop, won't stop. The latest move? Consolidating its CRM...