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Fruit of the Loom | Company Profile, Marketing Contacts, Media Spend, Brands

Based in Bowling Green, KT, Fruit of the Loom is a clothing manufacturer. The company produces underwear, active wear, and t-shirts for men, women, and children. Fruit of the Loom products are manufactured through local and international facilities and they are retailed worldwide.

Main Telephone
(270) 781-6400
Primary Address
One Fruit of the Loom Drive
Bowling Green, KY 42103

Fruit of the Loom Contacts

Contacts (5/17)
Name Title State
Melissa B. Chairman & Chief Executive Officer KY
Sample of Related Brands
Email: *****@*******.***
Main Phone: (270) 781-6400
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: One Fruit of the Loom Drive

Bowling Green, KY

Chris K. Executive Vice President & Chief Information & Digital Officer KY
John S. Senior Vice President, Marketing, Advertising & Corporate Communications KY
Julia T. Senior Vice President, Brand Management KY
David S. Vice President, Licensing KY

Media Spend

Media Spend Summary
Media Spend Channel

Related Brands

Brand Media Spend
Underroos *
Fruit of the Loom ********
Fit For Me *
Vanity Fair *
Lily of France *

Agency Roster

Brand Agency Service From To
***** ** *** **** ***** Digital 2016 present
***** ** *** **** *** ****** Experiential, Public Relations 2017 present
***** ** *** **** ***&* Creative, Media Buying, Media Planning, Social 2021 present
***** ** *** **** ******** ******* Digital unknown present
****** **** ********** Public Relations unknown present

See Winmo sales intelligence in action


Millennial Digital Opps: Fruit of the Loom reviews creative account amid digital spend increases

Fruit of the Loom (FL) is reviewing its creative account, which is currently held by Crispin Porter + Bogusky. The agency nearly held onto the account for 10 years after winning it in 2012. CP+B is...