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Fruit of the Loom | Company Profile, Marketing Contacts, Media Spend, Brands




Based in Bowling Green, KT, Fruit of the Loom is a clothing manufacturer. The company produces underwear, active wear, and t-shirts for men, women, and children. Fruit of the Loom products are manufactured through local and international facilities and they are retailed worldwide.

Main Telephone
(270) 781-6400
Primary Address
One Fruit of the Loom Drive
Bowling Green, KY 42103
USA

Fruit of the Loom Marketing Contacts

Contacts (5/16)
Name Title State
Chris K. Executive Vice President & Chief Information & Digital Officer KY
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (270) 781-6400
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: One Fruit of the Loom Drive

Bowling Green, KY
42103
USA

Melissa B. Chairman & Chief Executive Officer KY
John S. Senior Vice President, Marketing, Advertising & Corporate Communications KY
Julia T. Senior Vice President, Brand Management KY
JoAnna B. Vice President, Marketing & Merchandising - Vanity Fair Brands KY

Fruit of the Loom Ad Spend 2021

Media Spend Summary
Media Spend Channel

Fruit of the Loom Related Brands

Brand Media Spend
Underroos *
Fruit of the Loom ********
Fit For Me *
Vanity Fair *
Lily of France *

Fruit of the Loom Agency Roster


Brand Agency Service From To
***** ** *** **** ***** Digital 2016 present
***** ** *** **** *** ****** Experiential, Public Relations 2017 present
***** ** *** **** ***&* Creative, Media Buying, Media Planning, Social 2021 present
***** ** *** **** ******** ******* Digital unknown present
****** **** ********** Public Relations unknown present

See Winmo sales intelligence in action

WinmoEdge Articles on Fruit of the Loom

Millennial Digital Opps: Fruit of the Loom reviews creative account amid digital spend increases


Fruit of the Loom (FL) is reviewing its creative account, which is currently held by Crispin Porter + Bogusky. The agency nearly held onto the account for 10 years after winning it in 2012. CP+B is...