Below is a compilation of WinmoEdge's top decision makers on the move published during the previous week.
Why is it important to track decision makers? DM shifts, especially new hires and first-time CMOs, are the top new business trigger for agency changes, media spending shifts, and new martech investments. New DMs tend to evaluate changes in these areas and start making changes within a 3-12 month window.
All of our decision maker shift reports can also be accessed under “Industry Analysis” and “Agency Opportunities" within “Prospecting Triggers” once it moves off the front page of the site.
Company/Brand |
Contact |
Title |
VAI Score? |
Start Date |
External Hire? |
Edge Lead |
Previous Experience |
All My Sons Moving and Storage |
Katharine Mobley |
CMO |
50 |
08/2023 |
Yes |
Edge Lead |
CMO - WeCareCard |
Alpha Paw |
Katherine Schneider |
CMO |
52 |
10/2023 |
Yes |
Edge Lead |
Ads Manager - Shopify |
Avocados From Mexico |
Brent Chism |
Marketing & Innovation VP |
71 |
10/2023 |
Yes |
Edge Lead |
CMO - GiveApp |
Five9 |
Niki Hall |
CMO |
49 |
10/2023 |
Yes |
Edge Lead |
CMO - Contentsquare |
Jagermeister |
Charles Littlefield |
CMO |
60 |
10/2023 |
No |
Edge Lead |
Sr. Brand Marketing Director - Jagermeister |
Landing |
Russ Brodmerkle |
CMO |
57 |
09/2023 |
Yes |
Edge Lead |
Growth Marketing Director - Roblox |
Michael Saunders & Company |
Chanté Blough |
CMO |
50 |
08/2023 |
Yes |
Edge Lead |
Operations Head - Compass |
Microsoft |
Takeshi Numoto |
CMO |
49 |
10/2023 |
No |
Edge Lead |
EVP & Commercial CMO - Microsoft |
Plume |
Valerie Buckingham |
CMO |
50 |
02/2023 |
Yes |
Edge Lead |
Consumer CMO - Palo Alto Networks |
Rabbit Hole |
Lisa Hunter |
Global Marketing Director |
52 |
10/2023 |
Yes |
Edge Lead |
Marketing Director - Jack Daniel's Flavors (Brown-Forman) |
The Wine Group |
Helen Kurtz |
CMO |
53 |
08/2023 |
Yes |
Edge Lead |
GM & SVP - Calavo Growers |
Xactly |
Jennifer McAdams |
CMO |
49 |
10/2023 |
Yes |
Edge Lead |
Executive Marketing Director - Vista Equity Partners |