Accounts on the Move Recap: Week of October 23 - 27, 2023

Below is a compilation of WinmoEdge's top accounts on the move published during the previous week. We usually publish these recaps every Monday to give you a one-stop, quick glance destination for our top account shifts. 

This list can be accessed under “Accounts on the Move” or "Industry Analysis" once it moves off the front page of the site. 

As ever, you can see a list of the Top 100 brands we believe will begin an agency review in the next 3-to-12 months on our Vulnerable Account Index.

Agency
Holding Company
Business Won (Company/Brand)
Industry Tag
Duties
Date Won
Consultant
Incumbent
Inc. Start Date
Inc. End Date
Inc. Tenure (in Months)
Inc. Holding Co.
Edge Lead
Allen & Gerritsen
Independent
Boston Symphony Orchestra
Media & Entertainment
Media AOR
10/2023
 
 
 
 
 
 
Edge Lead
Diffusion
Independent
Juiced Bikes
Consumer Goods
PR AOR
10/2023
 
 
 
 
 
 
Edge Lead
French / West / Vaughan
Independent
PureTalk
Telecommunications
PR
10/2023
 
 
 
 
 
 
Edge Lead
No Fixed Address
Independent
goeasy
Financial Services
Creative & Media AOR
10/2023
 
 
 
 
 
 
Edge Lead
Spark
Independent
Visit Baltimore
Travel & Hospitality
Creative AOR
10/2023
 
TBC
08/2011
10/2023
146
 
Edge Lead
Universal McCann
Interpublic Group
General Mills
Consumer Goods
Media AOR
10/2023
 
Mindshare
10/2015
06/2023
92
WPP
Edge Lead