Accounts on the Move Recap: Week of September 25 - 29, 2023

Below is a compilation of WinmoEdge's top accounts on the move published during the previous week. We usually publish these recaps every Monday to give you a one-stop, quick glance destination for our top account shifts. 

This list can be accessed under “Accounts on the Move” or "Industry Analysis" once it moves off the front page of the site. 

As ever, you can see a list of the Top 100 brands we believe will begin an agency review in the next 3-to-12 months on our Vulnerable Account Index.

Agency
Holding Company
Business Won (Company/Brand)
Industry Tag
Duties
Date Won
Consultant
Incumbent
Inc. Start Date
Inc. End Date
Inc. Tenure (in Months)
Inc. Holding Co.
Edge Lead
Coyne
Independent
StarKist
Food & Beverage
PR
09/2023
 
 
 
 
 
 
Edge Lead
Movers+Shakers
Independent
Tinder
Media & Entertainment
Social & Culture AOR
09/2023
 
 
 
 
 
 
Edge Lead
Bernstein-Rein
Independent
Shoney's
Restaurants
Full-Service AOR
09/2023
 
Tombras
 
 
 
 
Edge Lead
Carat
Dentsu
Kraft Heinz
Food & Beverage
US Media
09/2023
 
Starcom
01/2018
09/2023
68
 
Edge Lead
Havas Media
Havas
Shell
Manufacturing & Utilities
Media AOR
09/2023
 
EssenceMediaCom
 
 
 
 
Edge Lead
Red Tettemer O'Connell+Partners
Independent
Sparkling ICE
Food & Beverage
Creative AOR
09/2023
 
 
 
 
 
 
Edge Lead
MRM Media
Interpublic Group
Sparkling ICE
Food & Beverage
Media AOR
09/2023
 
 
 
 
 
 
Edge Lead