Decision Makers on the Move Recap: Week of September 25 - 29, 2023

Below is a compilation of WinmoEdge's top decision makers on the move published during the previous week. 

Why is it important to track decision makers? DM shifts, especially new hires and first-time CMOs, are the top new business trigger for agency changes, media spending shifts, and new martech investments. New DMs tend to evaluate changes in these areas and start making changes within a 3-12 month window. 

All of our decision maker shift reports can also be accessed under “Industry Analysis” and  “Agency Opportunities" within “Prospecting Triggers” once it moves off the front page of the site.

Company/Brand
Contact
Title
VAI Score?
Start Date
External Hire?
Edge Lead
Previous Experience
Amtrak
Eliot Hamlisch
EVP & CCO
66
09/2023
Yes
Edge Lead
EVP & CMO - AMC Theatres
AutoZone
Bill Hackney
Merchandising, Marketing, & Supply Chain EVP
43
09/2023
No
Edge Lead
Merchandising SVP - AutoZone
Biggby Coffee
Rita Bettino
CMO
59
09/2023
Yes
Edge Lead
Owner & Principal - Cheetah Marketing Consulting
BlackLine
Zach Deming
Marketing SVP
64
06/2023
No
Edge Lead
Corporate & Brand Marketing VP - BlackLine
Bullhorn
Jonathan Bedard
CMO
44
09/2023
No
Edge Lead
Product Marketing SVP - Bullhorn
Charlotte Tilbury Beauty
Lisa Lesman
NA Marketing SVP
61
05/2023
Yes
Edge Lead
Marketing Consultant - Marc Jacobs
Discover The Palm Beaches
Milton Segarra
President & CEO
36
10/2023
No
Edge Lead
CMO - Discover The Palm Beaches
DSW
Laura Denk
President
53
07/2023
Yes
Edge Lead
Chief Merchandising Officer & EVP - Michaels
Goodles
Stacie Hadjuk
CMO
52
01/2023
No
Edge Lead
Marketing Growth Strategist - Goodles
Lincoln
Heidi Shafer
NA Director
50
09/2023
Yes
Edge Lead
GM - Ford
Midtown Athletic Club
Alex Schwartz
CMO
43
05/2023
No
Edge Lead
Marketing VP - Midtown Athletic Club
Nature's Sunshine Products
Sarah Crockett
CMO
50
10/2023
Yes
Edge Lead
Global CMO - Dickies
Outer
Phuong Petersen
CMO
53
2023
Yes
Edge Lead
CMO - SimpleTire
Sephora
Artemis Patrick
NA CEO
65
04/2024
No
Edge Lead
Global Chief Merchandising Officer - Sephora
Spring Health
Joanna Lord
CMO
50
09/2023
Yes
Edge Lead
CMO - Reforge
SurveyMonkey
Amit Prakash
CMO
50
09/2023
Yes
Edge Lead
Global Growth Marketing Head - SurveyMonkey
Target
Stephanie Stopulos
Marketing VP
61
01/2023
Yes
Edge Lead
EVP & Managing Director - Starcom
Yelp
Brigitte Ehman
Marketing SVP
55
06/2023
No
Edge Lead
VP & Chief of Staff - Yelp