Below is a compilation of WinmoEdge's top decision makers on the move published during the previous week.
Why is it important to track decision makers? DM shifts, especially new hires and first-time CMOs, are the top new business trigger for agency changes, media spending shifts, and new martech investments. New DMs tend to evaluate changes in these areas and start making changes within a 3-12 month window.
All of our decision maker shift reports can also be accessed under “Industry Analysis” and “Agency Opportunities" within “Prospecting Triggers” once it moves off the front page of the site.
Company/Brand |
Contact |
Title |
VAI Score? |
Start Date |
External Hire? |
Edge Lead |
Previous Experience |
23andMe |
Tracy Keim |
CBO |
50 |
07/2023 |
Yes |
Edge Lead |
CMO - Qvin |
AMC Entertainment |
Ellen Copaken |
Marketing SVP |
68 |
08/2023 |
No |
Edge Lead |
Growth Strategy VP - AMC Entertainment |
CarShield |
Jason Miazza |
CMO |
52 |
07/2023 |
No |
Edge Lead |
Operations VP - CarShield |
CVS Health |
Nicole Phillips |
CMO |
60 |
07/2023 |
No |
Edge Lead |
Marketing VP - CVS Health |
DripDrop Hydration |
John Shea |
CMO |
52 |
07/2023 |
Yes |
Edge Lead |
CMO - Mark Anthony Group |
Early Warning |
Andrea Gilman |
CMO |
50 |
06/2023 |
Yes |
Edge Lead |
CMO - Banyan |
Embark Veterinary |
JR Blaszek |
CMO |
58 |
08/2023 |
Yes |
Edge Lead |
GM & VP - Ro |
GoodRx |
Andrew Slutsky |
CMO |
44 |
07/2023 |
No |
Edge Lead |
Consumer President - GoodRx |
Gordon Ramsay North America |
Michelle Engstrom |
CMO |
63 |
06/2023 |
Yes |
Edge Lead |
Marketing EVP - TableOne Hospitality |
Gucci |
Alessio Vannetti |
EVP & CBO |
64 |
09/2023 |
Yes |
Edge Lead |
CBO - Valentino |
Harman |
Daniel Lee |
CMO |
71 |
12/2022 |
No |
Edge Lead |
VP & GM - Harman |
KIND |
Osher Hoberman |
CMO |
55 |
08/2023 |
Yes |
Edge Lead |
Business Development & Mergers/Acquisitions VP - Mars |
Lane Bryant |
Deborah Cavanagh |
CMO |
60 |
08/2023 |
Yes |
Edge Lead |
CMO -Coldwater Creek |
Macy's |
Max Magni |
Chief Customer & Digital Officer |
65 |
08/2023 |
Yes |
Edge Lead |
Sr. Partner - McKinsey & Company |
MAVTV |
Haily Unferdorfer |
Marketing Manager |
52 |
06/2023 |
No |
Edge Lead |
Marketing & Social Coordinator - MAVTV |
Petite Plume |
Fanny Quehe |
CMO |
70 |
06/2023 |
Yes |
Edge Lead |
Sr. Group Director of Global Retail Innovation |
Sabra |
Monica Belsito |
CMO |
58 |
07/2023 |
No |
Edge Lead |
Omnichannel Sales & Integrated Marketing Communications VP - Sabra |
Tate's Bake Shop |
Jessica Goon |
CMO |
49 |
08/2023 |
Yes |
Edge Lead |
CGO - Spring Foods |