Hashflow hires first-ever CMO (Score 52)

Sales lead: Reach out to help this company build initial brand awareness. 

• Hashflow appointed Andrew Saunders as its first-ever CMO in April 2023.
• He is responsible for brand marketing, growth, partnerships, sponsorships, communications, and analytics. 
• Saunders most recently served as CMO of Arbitrum.

Target demographic: Millennial men 

The company will likely:

• Start investing in marketing
• Build out its marketing team
• Outsource some marketing duties to agency partners

Spending analysis:

• No spend data has been reported for Hashflow by iSpot, Adbeat, or Pathmatics.

Agency analysis:

• Opportunity: Contact the new CMO now to be top-of-mind.
  • Hashflow does not currently work with any agencies to the best of my knowledge.
  • I recommend offering PR/communication services first.