B2B Media Opps: Inolex expands role of marketing head (Score 49)

Inolex appointed Lisa Gandolfi to its top marketing role, that of marketing VP, in March 2021. The marketing wizard (Gandalf? Gandolfi? Anyone?) has headed Inolex's marketing division since joining as marketing director in June 2018. During her tenure, Gandolfi has reportedly strengthened the company's global market position and supported the success of its plant-derived nad sustainable ingredients portfolio. Before joining Inolex, she served as the marketing manager at specialty chemical company Clariant. Gandolfi continues as the head of Inolex's marketing division; this promotion expanded her responsibilities to also include the customer experience team.

Inolex provides specialty ingredients for consumer products such as sun, hair and skin care items, along with wet wipes and color cosmetics. Thus, it primarily targets companies that develop and sell these products.

Agency & martech readers - While promoted marketing leaders don't always conduct agency reviews as often as outside hires might, Gandolfi's expanded duties could lead her to want to outsource more work if possible. Get in touch soon to see if her promotion has made any work available.