Back to All Agencies

Wheelhouse Marketing & PR | Agency Profile, Contacts, AOR, Client Relationships




Service: marketing & PR agency

Main Telephone
(817) 945-1450
Primary Address
1701 White Settlement Road
Fort Worth, TX 76107
USA

Wheelhouse Marketing & PR Contacts

Contacts (2)
Name Title State
Jim C. President- Chief Executive Officer- Senior Account Executive- Managing Partner TX
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (817) 945-1450
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 1701 White Settlement Road

Fort Worth, TX
76107
USA

Julie C. Chief Executive Officer TX

Client Relationships


Brand Service From To Media Spend
***** ***'* ***** *
**. *******'* Creative *
******** Public Relations *

See Winmo sales intelligence in action

WinmoEdge

BFY Momvertising Opps: Dr. Praeger's taps chief customer officer & CEO with marketing background (Score 81)


Sales Lead: Steve Polonowski joined

  • He previously served as the president and chief commercial officer at BetterBrand.
  • The company also named Andy Reichgut as its CEO in July 2022.
    • Reichgut joined from Upfield, where he was a GM of the Violife brand.
    • He brought marketing expertise from marketing and brand roles at companies such as Pinnacle Foods, Mars, IDT Telecom, and Reckitt Benckiser.
  • The company will likely:
    • Heavily promote its new plant-based chicken sandwich (see video above)
    • Keep increasing ​​​​​​​spend
    • Seek new agency partners
  • Target demographic
    • Better-for-you (BFY) ​​​​​​​Gen-Z and millennials
      • In order to reach this relatively younger audience even more effectively, DP may make future forays into additional digital channels such as podcast, OTT, and/or the metaverse.
      • ​​​​​​​DP especially targets moms and household decision-makers in general.

Additional spending insights:

  • Digital and social insights (digital ad spend, effectiveness, impressions, and performance)
    • 2021-2022 spend: In 2022, DP spent roughly $2m on digital ads, more than double the roughly $779.6k spent in 2021.
    • 2022 data: The company earned approximately 267.2m digital impressions in 2022, 60% via Instagram ads and 40% via Facebook ads.

Additional agency insights:

Insight Sources: Digital spend insights estimated by Pathmatics.​​​​​​​