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Levelwing Media, LLC | Agency Profile, Contacts, AOR, Client Relationships




Service: digital advertising agency

Main Telephone
(843) 631-4587
Primary Address
913 Bowman Road
Mt Pleasant, SC 29464
USA

Levelwing Media, LLC Contacts

Contacts (5/7)
Name Title State
Christina H. Partner SC
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (843) 631-4587
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 913 Bowman Road

Mt Pleasant, SC
29464
USA

Jeff A. Co-Founder & President SC
Steve P. Co-Founder & Chief Executive Officer SC
Jacqueline R. Head, Media SC
Sara S. Director, Media SC

Client Relationships


Brand Service From To Media Spend
****** ******** Media Buying, Social *
**** Creative, Media Buying, Media Planning, Social *
*** *** **** Digital *******

See Winmo sales intelligence in action

WinmoEdge

Pep Boys ramps up its marketing investment (Score 45)


Sales lead: Reach out to this company now to score some of these extra ad dollars while this level of spending lasts. 

  • Pep Boys (PB) has significantly increased both national TV and digital display ad spend so far this year.
  • It has already spent more YTD on both channels than it did in all of 2020 and 2021. 
  • This is the second year in a row it has increased digital spend.

PB's target demographic: Gen-X and millennial men

The company is likely to:

  • Continue increasing ad spend
  • Experiment with additional marketing channels

Broadcast insights (TV ad creative spend, effectiveness, impressions, and performance)

  • YTD spend: PB spent close to $682.8k on national TV ads YTD, a significant increase from $200.9k spent in this channel during the same time period of 2021. 
  • Last year: Full-year spend dropped by 10% from $357.3k in 2020 to $322k in 2021. 
  • 2022 ad programming: It placed ads during programming such as NHRA Drag Racing, NHRA in 30, UEFA Nations League Soccer, Tua, and Athletes Unlimited Basketball. 

Digital and social insights (digital ad spend, effectiveness, impressions, and performance)

  • YTD spend: PB spent around $2.6m on digital display ads YTD, an 86% increase from $1.4m spent in this channel during the same time period of 2021. 
  • YTD data: 301.9m impressions via Facebook (58%), Instagram (25%), and desktop video (16%). 
  • Last year: Full-year spend increased by 27% from $1.5m in 2020 to $1.9m in 2021. 
  • Ad location: It placed 100% of these ads directly onto sites such as facebook.com, instagram.com, youtube.com, nbcdfw.com, and nbclosangeles.com. 

Additional channel insights

  • PB also invests in OOH and local broadcast. 

Agency analysis:

Insight Sources: Broadcast insights estimated by Kantar.