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Wieden + Kennedy | Agency Profile, Contacts, AOR, Client Relationships

Service: full service

Main Telephone (503) 937-7000
Main Fax (503) 937-8000
Primary Address
224 Northwest 13th Avenue
Portland, OR 97207

Wieden + Kennedy Contacts

Contacts (5/146)
Name Title State
Dave L. President & Global Chief Operating Officer OR
Sample of Associated Brands
Email: *****@*******.***
Main Phone: (503) 937-7000
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 224 Northwest 13th Avenue
Portland, OR

Dan W. Co-Founder & Chief Executive Officer OR
Susan H. Co-Chief Creative Officer OR
Lawrence T. Director, Media - North America OR
Hal C. Creative Director OR

Client Relationships

Brand Service From To Media Spend
******, ***. Creative 2017 present *******
********, ***. creative 2001 present *
******** ****** ******* **** AOR - creative 1991 present ******
**** Creative, Digital 2017 present *
******** Creative unknown present *******

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Female Media Opps: #333 Chobani hires new PR AOR after moving creative, media

, NYC. There appears to be no major work left to win, so Edelman's win takes Chobani off the VAI. 

Sellers - keep going after revenue through the first half of the year (H1), traditionally Chobani's top advertising period. Their Q1 TV push began in January. Typically, this flight runs through May. Last year, TV picked up again in July and ran through the end of August. Digital runs year round, with spikes in Q1 and June-September. 

Female-focused sellers, especially those with proven ability to reach A18-50 HHI $90K, should continue to have an advantage securing Chobani's $45M+ TV heavy advertising account . But, sports sellers should reach out, as well. Chobani does also run ads on sports sites to get its high protein-to-low fat ratio offerings in front of healthy lifestyle men, along with women. Besides yogurt, keep in mind that they've been pushing

Additional Insight

Incumbent: Weber Shandwick had PR since September 2013.

TV Breakdown: $43.7 million fueled national TV ads the last year (see breakdown right), up from $33 million in 2015, reports. 

Digital Breakdown: $3 million has garnered almost 499 million impressions the past 12 months, most of which has been site direct desktop and desktop video ads, Pathmatics reports. This is double Chobani's display spending in 2015.

Top targeted sites include,,,,,, and Time's

Recently Appointed Decision Maker: Nestle veteran Tim Brown was recently appointed president and COO to oversee Chobani's operations, sales, marketing, legal and finance teams.

147 State Hwy. 320
Norwich, NY 13815
(607) 847-6181

Peter McGuinness
Chief Marketing & Brand Officer
(607) 847-6181

Danielle Cherry
Senior Director, Media Investment & Connections Planning
(607) 847-6181

Alison Dusenbery
​Digital Media Director - Horizon, NYC
(212) 220-5000

Elizabeth Twersky
Digital Media Supervisor - Horizon, NYC
(212) 220-5000