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DeVries Global | Agency Profile, Contacts, AOR, Client Relationships




Service: public relations

Main Telephone
(212) 546-8500
Primary Address
909 Third Avenue
New York, NY 10022
USA

DeVries Global Contacts

Contacts (5)
Name Title State
Amanda K. Account Supervisor NY
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (212) 546-8500
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 909 Third Avenue

New York, NY
10022
USA

JorDana T. Senior Account Supervisor NY
Gabriela W. Vice President NY
Torri L. Executive Vice President, Client Service & Growth Leader NY
Jessica O. Executive Vice President & Regional Managing Director - North America NY

Client Relationships


Brand Service From To Media Spend
****** Public Relations ****
**** *********** Public Relations *
****** *********** Branding & Identity, Media Planning, Social, Strategy ******
***** *** Public Relations ***
***** Public Relations *

See Winmo sales intelligence in action

WinmoEdge

Campaign Imminent: SharkNinja to launch its first-ever Shark Beauty campaign under new CMO (Score 71)


Sales Lead: In Q4 2022, will launch the first-ever global brand campaign for Shark Beauty.

Recent DM hires:

  • In April 2022, Bill Davaris joined SharkNinja as its CMO.
    • ​​​​​​​He previously served in the same role at MoneyLion.
  • ​​​​​​​The same month, SharkNinja selected Sonal Majmudar as its marketing VP.
    • ​​​​​​​​​​​​​​Majmudar joined from Hasbro, where she served as the senior director of D2C category and brand management.

Additional spending insights:

  • Digital and social insights (digital ad spend, effectiveness, impressions, and performance)
    • YTD spend: Since the beginning of 2022, SharkNinja has spent roughly $11.2m on digital ads, 22% more than the roughly $9.2m spent by this point last year
    • YTD data: The company has earned around 1.4b digital impressions YTD via Facebook (52%), Instagram (36%), desktop video (9%), desktop display (3%), and mobile display (1%) ads.
    • Last year: In 2021, SharkNinja spent approximately $15.7m on this channel, down 34% from the approximately $23.9m spent in 2020.
  • Additional channel insights  
    • The company also utilizes local broadcast.

Additional agency insights:

Insight Sources: Digital spend insights estimated by Kantar.