Back to All Agencies

Dentsu | Agency Profile, Contacts, AOR, Client Relationships




Service: full service

Main Telephone
(212) 591-9100
Primary Address
150 East 42nd Street
New York, NY 10017
USA

Dentsu Contacts

Contacts (5/134)
Name Title State
Donna W. Chief Growth Strategist - Dentsu Media NY
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (212) 591-9100
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 150 East 42nd Street

New York, NY
10017
USA

Christian V. Chief Integration Officer NY
Cara L. Chief Investment Officer NY
Stephen K. President & Chief Executive Officer - Canada NY
Jill M. Chief, Business Strategy & Transformation - Americas NY

Client Relationships


Brand Service From To Media Spend
******* ****** *** ******* ***** Creative, Media Buying, Media Planning ********
*** ***** Media Buying, Media Planning ********
***** ***** *******, ***. Media Buying, Media Planning ********
******** ***, ***. Media Buying, Media Planning *
**** ******* ********* ********, ***. Creative, Media Buying, Media Planning ******

See Winmo sales intelligence in action

WinmoEdge

Male Opps: Bud Light launches first campaign from new creative AOR (Score 78)


Sales Lead: 

  • Rather than BL's typical humor-oriented strategy, this ad focuses more on confidence and aspiration, per US CMO Benoit Garbe.
  • The campaign, "Handful," precedes a Super Bowl ad that Anomaly will also create.
    • This work will feature a yet-to-be-announced celebrity partner.
  • The brand will likely:
    • Continue adjusting its strategy under its relatively new creative AOR
    • Pursue additional celebrity sponsorships
    • Keep increasing digital spend
    • Seek additional new agency partners​​​​
  • Target demographic
    • Male sports enthusiasts, especially Gen-Z and millennials

Recent leadership shifts:

Additional spending insights:

Additional agency insights:

Insight Sources: Broadcast insights estimated by Relo Metrics.