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Deloitte Digital | Agency Profile, Contacts, AOR, Client Relationships

Service: digital

Main Telephone
Primary Address
330 Hudson Street
Tenth Floor
New York, NY 10013

Deloitte Digital Contacts

Contacts (5/26)
Name Title State
Pete G. Principal & Sports Practice Leader NY
Sample of Related Brands
Email: *****@*******.***
Main Phone: (212)-829-6000
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 330 Hudson Street
Tenth Floor
New York, NY

Mike R. Partner - Deloitte:Isaac NY
Maggie G. Principal, Brand Practice NY
Emily C. Managing Director - Advertising, Marketing & Ecommerce NY
Christina K. Director, Group Strategy - Social Innovations & Operations NY

Client Relationships

Brand Service From To Media Spend
******.***, ***. Digital *********
******** ********** *********** Digital *********
******** ******* ******* Digital *********
**&*, ***. Digital *********
******** Digital ********

See Winmo sales intelligence in action


Millennial, Gen-X Opps: CSAA teams up with Rick Astley in new campaign

Deloitte Digital made the campaign.

Per AAA, has spent approximately $4.2m on national TV commercials YTD, up 27% from the approximately $3.3m spent within the same 2021 timeframe. The company spent ~$4.4m on this channel last year, almost double the ~$2.4m spent in 2020. AAA's 2022 commercials have targeted Gen-X watching shows such as Dr. Phil, The Young and the Restless, The Drew Barrymore Show, Daily Blast Live and Family Feud.

So far this year, Pathmatics reports the company has allocated roughly $28.6m toward digital ads, up 12% from the roughly $25.5m allocated by this point last year. In 2021, AAA's estimated full-year spend jumped 21% to $37.6m from that of $31m in 2020. AAA has earned around 3.7b digital impressions YTD via Facebook (53%), Instagram (16%), desktop display (15%), desktop video (13%) and mobile display (3%) ads.

Sellers should contact sooner rather than later to secure some of these increasing ad dollars since spend shows no sign of slowing down anytime soon. CSAA and AAA primarily target millennials and Gen-X. Per Kantar data, AAA also utilizes print (newspapers), OOH, radio and local broadcast.

Agency & martech readers - CSAA does not seem to have agency partners for PR and/or media, so get in touch soon to offer these duties. In the past, AAA has worked with Pace Communications on digital.