The Sawtooth Group | Agency Profile, Contacts, AOR, Client Relationships
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- Main Telephone
- (732) 945-1004
The Sawtooth Group Contacts
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| Kristi B. | President & Chief Executive Officer | NJ | ||||||||||||
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| Anne-Marie C. | Controller | NJ | ||||||||||||
See Winmo sales intelligence in action
WinmoEdge
Campaign Imminent: Explore Cuisine selects lead AOR to fuel brand awareness (Score 35)
Organic, plant-based food maker 
The Sawtooth Group its AOR to lead creative, digital, social media, PR and experiential marketing duties. Advertising will likely promote EC's natural pasta products. A campaign will launch during the spring across print, digital, social and experiential channels.
Sawtooth also boasts clients including McCormick, Finlandia and Feed Your Soul. In order to reach EC's target better-for-you (BFY) millennial demographic, the agency will tap its proprietary data and insights tool, I-Factor. The company will see market competition from similar brands like Barilla and Ancient Harvest.
EC hasn't yet established a top spending period, so sellers should reach out soon to secure ad revenue for its upcoming campaign before continuing to reach out throughout the year.
Within the past two years, Adbeat reports that the company has spent $20,100 on digital display ads placed through Google networks on destinations including thekitchn.com, allrecipes.com, tablefortwoblog.com, theslowroasteditalian.com and seriouseats.com.
Agency & martech readers - since, as you're well aware, agency reviews typically follow one another, reach out soon for potential media work.