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Union | Agency Profile, Contacts, AOR, Client Relationships

Service: digital

Main Telephone
(704) 335-5424
Primary Address
2000 West Morehead Street
Suite A
Charlotte, NC 28208

Union Contacts

Contacts (5/16)
Name Title State
Banks W. President NC
Sample of Related Brands
Email: *****@*******.***
Main Phone: (704) 335-5424
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 2000 West Morehead Street
Suite A
Charlotte, NC

John P. Associate Creative Director NC
Micah H. Associate Creative Director NC
Megan C. Executive Director, Strategy NC
Matt A. Executive Director, Business Development NC

Client Relationships

Brand Service From To Media Spend
********* ********** & ******** ****** Digital *

See Winmo sales intelligence in action


Digital B2B Opps: Volvo Trucks appoints lead agency (Score 22)

advertising and marketing duties. This is an extension of Baldwin&'s existing duties, as VT named the agency its social media AOR in 2021. VT preferred to work with multiple shops in the past, so there is no incumbent agency. 

According to Pathmatics, VT earned 3.2m impressions YTD through Facebook ads (71%) and Instagram ads (29%). It placed 100% of these ads directly onto and It spent around $26.1k on digital display ads YTD, just 31% of the $83.8k spent in this channel during the same time period of 2021. Full-year spend increased by 64% from $76k in 2020 to $125k in 2021. 

Sellers-- VT's vehicles most likely appeal to supply chain and transport businesses. It currently allocates the majority of its marketing budget toward digital display ads, with a heavy focus on social media. While YTD spend is much lower than the amount it spent during the same time period of 2021, I predict it will increase spend soon now that it has a new agency partner. Sellers should reach out to offer ad space.

Agency & martech readers-- To the best of my knowledge, VT also works with PR shop Union. Creative and social media are likely locked down for the time being. However, agency reviews commonly follow one another, so reach out to see if this company needs any of your services. Those of you with trucking or transportation experience may have an advantage.