MERGE | Agency Profile, Contacts, AOR, Client Relationships
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- (816) 584-8444
MERGE Contacts
| Name | Title | State | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nicole T. | Chief Client Officer | MO | ||||||||||||
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| Jessee S. | Senior Manager, Print Production | MO | ||||||||||||
| Martine P. | Vice President | MO | ||||||||||||
| Sharla G. | Vice President, Creative Operations | MO | ||||||||||||
| Todd K. | Vice President, Performance Marketing | MO | ||||||||||||
See Winmo sales intelligence in action
WinmoEdge
Male Gen-Z, Millennial Media Opps: Marco's Pizza taps CMO & VP amid ad spend increases (Score 63)
**Chris Tussing does not start in this role until a later date; therefore, our researchers are unable to confirm his email address at this time.**
According to iSpot's estimates, Marco's spent around $22.9m on national TV ads YTD, a 30% increase from $17.6m spent during the same time period of 2019. Full-year spend equaled $27.9m in 2019; it did not place any ads in this channel in 2018. It placed ads this year during programming popular among Gen-Z and millennial men such as "Ridiculousness," "South Park," "Friday Night SmackDown," "Las Vegas" and "NBA Basketball."
Adbeat reports out of the $11.4k Marco's spent on digital display ads since September 2018, it spent $7.8k (68%) in this channel after September 2019. It placed 100% of these ads programmatically through Google Display Network onto sites such as fightinghawks.com, gobulldogs.com, easttexasmatters.com, toledoblade.com and goblueraiders.com.
Sellers-- I do not expect to see any drastic changes to the marketing strategy, considering Tussing has already been responsible for Marco's advertising for several years. It mainly targets Gen-Z and millennial males through digital display and national TV ads. Get in touch with Marco's if you can provide relevant ad space.
Agency & martech readers-- Marco's currently works with Mediaura on digital. Start reaching out to this company to be top-of-mind once the new CMO starts. Keep in mind, you will be facing steep competition, seeing as Tussing previously worked at MERGE.