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Colle McVoy | Agency Profile, Contacts, AOR, Client Relationships




Service: full service

Main Telephone
(612) 305-6000
Primary Address
400 First Avenue, North
Suite 700
Minneapolis, MN 55401
USA

Colle McVoy Contacts

Contacts (5/37)
Name Title State
Jessica H. President MN
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (612) 305-6000
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 400 First Avenue, North
Suite 700
Minneapolis, MN
55401
USA

Christine F. Chief Executive Officer & Board Director MN
Ed D. Senior Art Director MN
Dustin B. Executive Creative Director MN
Laura N. Director, Resource Management MN

Client Relationships


Brand Service From To Media Spend
** ******* Media Buying, Media Planning *
*** Media Buying, Media Planning *
**** *********** Creative, Media Planning, Media Buying *
**** ***** Creative, Media Buying, Media Planning *
**** ***** Creative, Media Buying, Media Planning *

See Winmo sales intelligence in action

WinmoEdge

Compeer Financial hires CMO amid YTD spend increases (Score 50)


Sales lead: This hire will likely lead to spend shifts & agency reviews. 

  • Compeer Financial (CF) selected Susan Sachatello as CMO in April 2023.
  • Sachatello joins from Allianz Life, where she served as chief growth & marketing officer.
  • She is now responsible for marketing, sales enablement, events, & client experience. 

**We are still working to confirm Sachatello's email address. Please reach out to the company's other DMs for the time being.**

Target demographic: Gen-Xers & millennials in the Midwest

The company will likely:

  • Keep increasing digital ad spend
  • Try additional marketing channels
  • Review the current agency roster

Digital and social insights (digital ad spend, effectiveness, impressions, and performance)

  • YTD spend: CF spent around $50.5k on digital display ads YTD, a 54% increase from $32.7k spent in this channel during the same time period of 2022. 
  • YTD data: 18.6m impressions via desktop display (95%) and mobile display (5%). 
  • 2021-2022 spend: Full-year spend dropped 52% from $117.1k in 2021 to $56.6k in 2022. 
  • Ad location: It placed 99% of these ads directly onto sites such as youtube.com, forbes.com, topix.com, groupon.com, and news.yahoo.com. It placed 1% of these ads indirectly through Quantcast and Google AdX+AdSense onto sites such as mail.com, trulia.com, newsweek.com, thewrap.com, and definition.org. 

Agency analysis:

  • Opportunity: Reach out to the new CMO now to be top-of-mind. 
  • Current roster:

Insight Sources: Digital spend insights estimated by Pathmatics