Zubi Advertising | Agency Profile, Contacts, AOR, Client Relationships
Service: multicultural marketing, Hispanic specialty
- Main Telephone
- (305) 448-9824
Zubi Advertising Contacts
|Kelly D.||Account Supervisor||MI|
Sample of Related Brands
|Jason B.||Account Supervisor||MI|
Female Telehealth Media Opps: Rory starts utilizing national TV to promote eCommerce sales
Rory named after its mother - provides a digital health clinic for women. Over the past several weeks, we have noticed a sharp increase in its national TV spend; it started investing in this channel earlier this year. Please view more details in the data provided below.
Ro's most recent funding round, a Series B round of $85 million in April 2019, led by FirstMark, brought its total valuation to $176.1 million, Crunchbase states.
According to iSpot's estimates, Rory began airing national TV ads in April of this year. It spent around $1.1m during programming popular among millennial and Gen-X women (see targeting right). These commercials promote Rory's Latisse, a prescription eyelash growth serum available online.
Ro is dedicated to providing patient-driven telehealth for all healthcare needs for men and women; Roman provides men's healthcare, Rory provides women's healthcare and Zero helps people fight addiction. As previously mentioned, Rory's target demographic seems to primarily include millennial and Gen-X women; thus, you may also be able to secure paid social ad dollars.
Agency & martech readers - Keep this growing brand on your radar for potential future work; for now, we don't see major signs of upcoming reviews.