CSM Sports & Entertainment | Agency Profile, Contacts, AOR, Client Relationships
Service: sports marketing, motor sports specialty
- Main Telephone
- (317) 344-1900
CSM Sports & Entertainment Contacts
|Sara G.||Senior Account Director, Events||IN|
Sample of Related Brands
Score 77: Account in Jeopardy - UPS taps first CMO
UPS has appointed Kevin Warren as its first CMO, effective this month. Formerly the EVP and chief commercial officer for Xerox, Warren will lead all marketing, including product development, pricing, customer loyalty, industry segments, customer communications, and public relations. In a recent Q1 earnings call, CEO David Abney mentioned the company's e-Commerce business is quickly growing, describing it as "difficult to match because of the density and our diverse customer base."
Agency & martech readers - as you're well aware, an outside CMO hire is the number one harbinger of potential agency reviews, so reach out sooner than later to get on Warren's radar. Media buying and planning has been handled by Ogilvy & Mather throughout the past decade, may be up for grabs soon.