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Blue Chip Marketing & Communications | Agency Profile, Contacts, AOR, Client Relationships

Service: full service

Main Telephone
(847) 418-8000
Primary Address
650 Dundee Road
Suite 250
Northbrook, IL 60062

Blue Chip Marketing & Communications Contacts

Contacts (5/36)
Name Title State
Sarah V. Chief Growth Officer & Partner - Blue Chip & President - Bloomaze IL
Sample of Related Brands
Email: *****@*******.***
Main Phone: (847) 418-8000
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 650 Dundee Road
Suite 250
Northbrook, IL

Ken S. Partner & Executive Vice President & Chief Commercial Officer - Continuum Clinical IL
Jamie O. President & Partner IL
Joel W. Executive Creative Director & Partner IL
Lowell C. Chief Operating Officer IL

Client Relationships

Brand Service From To Media Spend
****** Creative, Digital, Experiential, Media Buying, Media Planning, Multicultural, Public Relations, Prog *
******* Creative *
*** '* ****** Experiential *
****** & ****, ***. Creative *****
**** ***** Creative, Public Relations, Digital, Social *

See Winmo sales intelligence in action


Male Millennial Opps: Molson Coors to stop developing CBD-infused beverages

Sales Lead:  recently announced that by the end of 2022, it will have bowed out of the CBD-infused beverage space.

  • The company made its first foray into this space in 2018 by kicking off Truss Beverages in Canada.
    • This initiative resulted in Truss CBC USA, which launched via the beverage brand Verywell (which must not have done... Verywell...) in 2020 in Colorado.
  • Companies like MC are having to adjust since cannabis is being legalized so slowly.
    • Because of the FDA's lack of regulations for CBD-infused beverages and food, many large retailers still don't sell even CBD products.
  • In H1 2022, the top CBD-infused beverage brands included Recess, Kill Cliff, and Daytrip.
  • The company will likely:
    • Start focusing once again more on its beer and hard seltzer brands
    • Return to heavier ad spend
  • Target demographic
    • Millennial men

Additional spending insights:

Additional agency insights:

Insight Sources: Broadcast insights estimated by Podchaser.