Insight Sources: Broadcast insights estimated by Podchaser.
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Majority | Agency Profile, Contacts, AOR, Client Relationships
Service: diversity marketing & advertising agency
- Main Telephone
- (303)-246-7254
Primary Address
N/A
Atlanta,
GA
30308
Majority Contacts
Contacts (5/7)
| Name | Title | State | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Omid F. | Founder | GA | ||||||||||||
|
Sample of Related Brands
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| Jorge H. | Founding Partner & Chief Marketing Officer | GA | ||||||||||||
| Asmirh D. | Founding Partner & Chief Strategy Officer | GA | ||||||||||||
| Brandon B. | Partner & Chief Content Officer | GA | ||||||||||||
| Matt M. | Director, Brand Strategy | GA | ||||||||||||
See Winmo sales intelligence in action
WinmoEdge
General Motors fills CMO vacancy (Score 71)
Sales lead: This hire will directly impact the company's marketing strategy & agency roster. 
- March.
- The company selected Norm de Greve as its new global CMO, effective July 31st.
- De Greve joins from CVS Health, where he held the same position.
**De Greve does not officially begin until a later date; therefore, we are unable to confirm his email address at this time**
Target demographic: Wide range of consumers but skews toward Gen-X & millennial men
The company will likely:
- Conduct agency reviews
- Shift ad dollars around
- Experiment with new ad channels
Spending analysis
- Please view our spend chart for GM's top brands here.
Additional channel insights
- Vivvix: GM also invests in OOH, print, radio, and local broadcast.
- Top podcasts sponsored: NPR News Now, The Joe Rogan Experience, Stuff You Should Know, The Herd with Colin Cowherd, and The Glenn Beck Program.
Agency analysis:
- Opportunity: Reach out now because the CMO hire signals agency reviews may be on the horizon.
- Current roster:
- Carat: media AOR
- Weber Shandwick: social AOR
- Leo Burnett Detroit: creative AOR
- Jack Morton Worldwide: experiential AOR
- McCann Worldgroup: creative AOR
- Majority: creative & multicultural AOR
- Posterscope U.S.A.: media AOR
- Commonwealth // McCann: creative AOR
- MSLGroup: PR AOR
- Publicis North America: creative & digital AOR