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160over90 | Agency Profile, Contacts, AOR, Client Relationships




Service: digital design, interactive design

Main Telephone (310) 399-4242
Main Fax (818) 399-4244
Primary Address
3420 Ocean Park Boulevard
Suite 2000
Santa Monica, CA 90405
USA

160over90 Contacts

Contacts (5/8)
Name Title State
Derek V. Chief Operations Officer CA
Sample of Associated Brands
***********
Email: *****@*******.***
Main Phone: (310) 399-4242
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 3420 Ocean Park Boulevard
Suite 2000
Santa Monica, CA
90405
USA

David F. Senior Vice President & Head, Account Management CA
Stephanie T. Vice President, Business Development CA
Noah R. Group Account Director CA
Rachel Y. Associate Creative Director CA

Client Relationships


Brand Service From To Media Spend
*&* ******** creative, digital, social 2012 present *******
*** ***** Digital 2016 present *********
*******, *** Digital, Social 2016 present *******
****, ***. AOR - digital 2006 present *******
** creative, digital, social 2012 present *

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WinmoEdge

Male Media Opps: ESPN launches campaign ahead of ACC program rollout


In order to promote the upcoming launch of its ACC Network (Aug. 22), ESPN MediaZone.

ESPN doesn't have a top spending period, so sellers with high ROI strategies among male and sports-oriented fans (millennial, Gen-Z skew) should reach out throughout the year to secure revenue. Per Kantar, the company primarily invests in TV, digital, outdoor, print, radio and social. It recently improved its here).

According to iSpot, a YTD national TV spend of $3.5 million has targeted men (see chart right). ESPN's 2018 spend decreased to $9.3 million from that of $11.3 million in 2017.

Within the past 12-months, Adbeat reports that the company has spent $8.9 million on digital display placed primarily through YouTube (42%), direct (25%) and Outbrain (21%) networks onto site destinations such as youtube.com, sbnation.com, espncricinfo.com, espnfc.us and espn.com. This dropped significantly from the $13.1 million spent during the previous 12-month period.

We are unsure whether or not creative AOR duties have shifted to Preacher from Red Interactive.