160over90 | Agency Profile, Contacts, AOR, Client Relationships
Service: digital design, interactive design
|Main Telephone||(310) 399-4242|
|Main Fax||(818) 399-4244|
|Derek V.||Chief Operations Officer||CA|
Sample of Associated Brands
|David F.||Senior Vice President & Head, Account Management||CA|
|Stephanie T.||Vice President, Business Development||CA|
|Noah R.||Group Account Director||CA|
|Rachel Y.||Associate Creative Director||CA|
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Male Media Opps: Michelob Ultra releases ultra-tricked-out caddie bag
So far this year, iSpot reports that the brand has spent $73.3 million on national TV commercials largely targeting various sports programs and The Office (see targeting right). Mich Ultra's total 2017 spend of $120 million increased a good deal from $104.9 million the previous year.
According to Pathmatics, a year-to-date (YTD) digital display spend of $2.4 million has generated 274.2 million impressions, with most ads placed site direct (88%) on destinations including youtube.com, menshealth.com, runnersworld.com, and epicurious.com. Last year, the brand's full spend grew to $6.5 million from $6.2 million in 2016.
Its parent company, here.