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Anderson Direct & Digital | Agency Profile, Contacts, AOR, Client Relationships




Service: direct marketing, full service

Main Telephone
(858) 413-0300
Primary Address
12650 Danielson Court
Poway, CA 92064
USA

Anderson Direct & Digital Contacts

Contacts (5/13)
Name Title State
Ted T. Chief Executive Officer CA
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (858) 413-0300
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 12650 Danielson Court

Poway, CA
92064
USA

Randy D. President & Chief Financial Officer CA
Andrew S. Creative Director CA
John C. Creative Operations Director CA
Nordin B. Director, Digital Marketing CA

See Winmo sales intelligence in action

WinmoEdge

Pechanga Resort Casino sponsors the LA Clippers (Score 18)


Sales lead: Reach out if you can offer sponsorship assistance. 

  • Los Angeles Clippers
  • As part of the deal, Pechanga will participate in community events, place signage in the Clippers' home arena, and receive digital/social media & broadcast integrations. 

Pechanga's target demographic: Gen-Xers & millennials

The company will likely:

  • Seek additional sponsorships 
  • Continue increasing digital ad spend

Digital and social insights (digital ad spend, effectiveness, impressions, and performance)

  • YTD spend: Pechanga spent around $501k on digital display ads YTD, an 81% increase from $277.3k spent in this channel during the same time period of 2021. 
  • YTD data: 63.1m impressions via Facebook (79%), desktop video (7%), desktop display (7%), Instagram (6%), and mobile display (1%).
  • Last year: Full-year spend fell by 35% from $522k in 2020 to $339.4k in 2021. 
  • Ad location: It placed 98% of these ads directly onto sites such as facebook.com, youtube.com, instagram.com, nba.com, and worldjournal.com. It placed 2% of these ads indirectly through Google AdX+AdSense onto sites such as worldjournal.com and nguoi-viet.com. 

Additional channel insights  

  • It also invests in OOH and local broadcast. 

Agency analysis: 

  • Opportunity: You may be able to pick up sponsorship, PR, communications, or creative work from this company. 
  • Current Roster:

Insight Sources: Digital spend insights estimated by Kantar.