Back to All Agencies
MuteSix | Agency Profile, Contacts, AOR, Client Relationships
Service: creative
- Main Telephone
- (800) 935-6856
Primary Address
6080 Center Drive
Suite 900
Los Angeles,
CA
90045
USA
MuteSix Contacts
Contacts (5/22)
Name | Title | State | ||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Shaun L. | Head, Creative Content | CA | ||||||||||||
Sample of Related Brands
***********
|
||||||||||||||
Lisa M. | Director, Lifecycle Marketing | CA | ||||||||||||
Ivan H. | Group Head, Performance Marketing | CA | ||||||||||||
Huan Q. | Director, Digital Marketing & Paid Social | CA | ||||||||||||
Lindsey R. | Director, Paid Social | CA |
WinmoEdge
Gen-Z, Millennial Opps: MeUndies completes CMO search (Score 63)
- MeUndies named Elizabeth Krause CMO in September 2022.
- Krause joins MeUndies from Pentland Brands, where she served as the marketing & digital NA VP.
- She will be responsible for growth, retention, creative, and brand marketing.
MeUndies' target demographic: Gen-Zers and millennials
MeUndies is likely to:
- Increase spend to build brand awareness
- Experiment with ad placement to find the optimal ROI
- Review the current agency roster
Digital and social insights (digital ad spend, effectiveness, impressions, and performance)
- YTD spend: MeUndies spent close to $9.9m on digital display ads YTD, a 7% decrease from $10.6m spent during the same time period of 2021.
- YTD data: 1.3b impressions through Facebook (61%), Instagram (37%), and desktop video ads (1%).
- Last year: Full-year spend fell slightly (8%) from $17.6m in 2020 to $16.2m in 2021.
- Ad location: It placed 100% of these ads directly onto sites such as facebook.com, instagram.com, youtube.com, yahoo.com, and football.fantasysports.yahoo.com.
Additional channel insights (print, radio, local broadcast TV, and OOH media analysis)
- The company also utilizes OOH ads.
Current agency roster:
Resources: digital spend insights estimated by Kantar data.