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Konnect Agency | Agency Profile, Contacts, AOR, Client Relationships
Service: Public Relations agency
- Main Telephone
- (213) 988-8344
Primary Address
888 South Figuroa Street
Suite 1000
Los Angeles,
CA
90017
USA
Konnect Agency Contacts
Contacts (4)
| Name | Title | State | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Sabina G. | Chief Executive Officer | CA | ||||||||||||
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| Amanda B. | President | CA | ||||||||||||
| Shelby R. | Associate Vice President | CA | ||||||||||||
| Brianna T. | Vice President, Digital | CA | ||||||||||||
See Winmo sales intelligence in action
WinmoEdge
Digital Opps: Noodles & Company launches campaign, taps media AOR (Score 31)
- Four spots made by creative AOR rolled out in 31 states across video, social, web, and display across YouTube, CTV, Facebook, and Instagram.
- It also includes programmatic, social, and digital banners.
- N&C will also reportedly launch a refreshed and even more rewarding loyalty program.
- This campaign launched right after N&C named as its media AOR at the start of 2023.
- It replaced incumbent media agency partner IMM.
- The company will likely:
- Keep increasing spend as it continues rolling out this campaign
- Launch additional work later this year to promote the loyalty program
- Target demographic:
- Gen-Z and millennials
Additional spending insights:
- Digital and social insights (digital ad spend, effectiveness, impressions, and performance)
- 2021-2022 spend: N&C spent approximately $536.8k on digital ads last year, up 14% from the approximately $469.8k spent in 2021.
- 2022 data: In 2022, the company earned roughly 71.3m digital impressions via Facebook (53%), Instagram (25%), desktop video (14%), and desktop display (7%) ads.
- Additional channel insights
- The company utilizes radio, OOH, and Google Ads.
Additional agency insights:
- Opportunity: Get in touch to see if N&C seeks new digital analytics, experiential, and/or multicultural partners following its recent media AOR hire.
- Current agency roster:
- Fortnight Collective: Creative AOR (2020)
- Basis: Media AOR (2023)
- IMM: Media agency partner (project-based)
- : PR AOR
- : Social AOR
- : Media agency partner
Insight Sources: Digital spend insights estimated by .