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Deutsch, Inc. | Agency Profile, Contacts, AOR, Client Relationships




Service: full service

Main Telephone
(310)-862-3000
Primary Address
5454 Beethoven Street
Los Angeles, CA 90066
USA

Deutsch, Inc. Contacts

Contacts (5/40)
Name Title State
Bob M. Chief Financial Officer & Chief Operating Officer CA
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (310)-862-3000
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 5454 Beethoven Street

Los Angeles, CA
90066
USA

Ryan L. Executive Vice President & Co-Chief Creative Officer CA
Jeff W. Partner & Chief Client Officer - North America CA
Adhemas B. Executive Vice President & Chief Design Officer CA
Kimberly G. Chief Executive Officer CA

Client Relationships


Brand Service From To Media Spend
* ** Creative, Experiential, Multicultural *
**** ******* *** Digital, Creative, Social *
****** *** Creative, Experiential, Multicultural *
******* Creative, Experiential, Multicultural *
****** *** **** Creative, Media Buying, Media Planning, Branding & Identity *

See Winmo sales intelligence in action

WinmoEdge

Gen-Z, Millennial Opps: Walmart starts increasing CTV investments, hires marketing DM (Score 28)


Sales Lead: Thanks to a partnership with Innovid,

Recent leadership shifts:

  • Walmart also named Jenna Kunkel as its marketing VP in February 2023.
  • Previously the brand and integrated marketing VP at iFIT, Kunkel now oversees the marketing team that leads retail marketing for Walmart's apparel, home, hardlines, toys, entertainment, seasonal, and respective private brands.

Additional spending insights:

  • Broadcast insights (TV ad creative spend, effectiveness, impressions, and performance)
    • YTD spend: So far this year, Walmart has spent roughly $36.6m on digital ads, only about half of the roughly $74.7m spent within the same 2022 timeframe.
    • Last year: The retail giant spent around $302m on this channel last year after having spent 5% more, around $315.9m, in 2021.
    • 2023 ad programming: Walmart's 2023 commercials have targeted older millennials watching shows such as NFL Football, The Voice, The Bachelor, Vanderpump Rules, and La Rosa de Guadalupe.
  • Digital and social insights (digital ad spend, effectiveness, impressions, and performance)
    • YTD spend: The company has allocated roughly $82.3m toward digital ads YTD, 22% more than the roughly $67.5m allocated by this point last year.
    • YTD data: Since the beginning of 2023, Walmart has earned ~9.2b digital impressions via Facebook (56%), YouTube (16%), desktop display (16%), Instagram (10%), and mobile display (2%) ads.
    • Last year: In 2022, the company's estimated full-year spend increased by 26% to $422.6m from that of $335m in 2021.
  • Additional channel insights  
    • The company utilizes local broadcast, digital, radio, print, OOH, Google Ads, and online video (Youtube.com) ads.
    • Walmart sponsors podcasts such as NBC Nightly News with Lester Holt, Stuff You Should Know, The Matt Walsh Show, the Adam Carolla Show, and The Rachel Maddow Show.
    • The company also invests in short-form DRTV.
      • ​​​​​​​It has very highly concentrated network TV coverage and will not likely launch a new campaign soon.

Additional agency insights:

Insight Sources: Broadcast insights estimated by .