community.
Allison+Partners | Agency Profile, Contacts, AOR, Client Relationships
Service: public relations, public affairs, full service
- Main Telephone
- (310) 452-7540
Allison+Partners Contacts
| Name | Title | State | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Scott P. | Partner & Co-Founder | CA | ||||||||||||
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Sample of Related Brands
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| Paul B. | Executive Vice President, Corporate Communication | CA | ||||||||||||
| Emily W. | Executive Vice President & West Coast Consumer Marketing Lead | CA | ||||||||||||
See Winmo sales intelligence in action
WinmoEdge
Cannabis Opps: Papa & Barkley announces new CEO (Score 67)
According to Pathmatics, P&B earned 5.3m impressions through desktop display ads during 2020. It placed the majority (91%) of these ads site direct on sites such as youtube.com, ghanaweb.com and hookandbullet.com. It placed the remainder (9%) indirectly through Google AdX+AdSense on sites such as yahoo.com, wrestlezone.com, ozar.com, finance.yahoo.com and news.yahoo.com. It spent around $13.5k on digital display ads in 2020, a 7% decrease from $14.5k spent in this channel during 2019. No money has been spent in this channel in 2021.
Sellers-- It appears P&B is focusing solely on digital channels, but new leadership could signal changing strategy. P&B's products appeal to Gen-Z and millennials,which is inline with its ad placements. Sellers should reach out offering digital ad space.
Agency & martech readers-- We believe P&B currently works with Allison+Partners on PR. Those with experience in the cannabis industry should offer digital and social media assistance, especially in CA markets, for now.