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Casanova//McCann | Agency Profile, Contacts, AOR, Client Relationships




Service: full service, Hispanic specialty

Main Telephone
(714) 918-8200
Primary Address
3337 Susan Street
Suite 200
Costa Mesa, CA 92626
USA

Casanova//McCann Contacts

Contacts (5/13)
Name Title State
Will P. Senior Vice President, Chief Strategy Officer CA
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (714) 918-8200
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 3337 Susan Street
Suite 200
Costa Mesa, CA
92626
USA

Karla A. Executive Vice President & Chief Stewardship Officer CA
Ingrid O. President & Chief Executive Officer CA
Elias W. Executive Vice President & Chief Creative Officer CA
Tessy H. Senior Art Director CA

Client Relationships


Brand Service From To Media Spend
******** Multicultural ****
********** ***** ******* ********** Multicultural ********
********* Multicultural *********
***** **** ** Multicultural *******
***** ****** Multicultural ******

See Winmo sales intelligence in action

WinmoEdge

Campaign Imminent: Chevrolet's creative, social AOR appoints new brand-specific leadership


Sales Lead: , just hired Fabio Costa as its new global chief creative officer (CCO), effective March 2023.

  • Costa was most recently an ECD at Saatchi & Saatchi, where he built automotive marketing expertise working with Toyota as a client.
    • In this role, Costa oversaw sponsorship campaigns featuring stories of people such as Paralympian Jessica Long.
    • His hire may lead to bolstered partnership initiatives on Chevy's part.
  • At Commonwealth // McCann, he succeeds the incumbent chief creative officer, Gary Pascoe, who departed a few months ago but whose role was not global.
  • The agency hired other Chevy leaders within the past year including NA president Belinda Leworthy (April 2022) and global CSO Joanna Young (October 2022).
    • Leworthy was previously the global client leader at WPP.
    • Young joined from The Garage Team Mazda, where she served in the same role.
  • The brand (Chevy) will likely:
    • Shift strategy
      • This will involve promotional material around upcoming Chevy debuts such as gas-powered and electric vehicles.
    • Return to higher spend
  • Target demographic
    • Gen-Z and millennial men

Additional spending insights:

Additional agency insights:

Insight Sources: Broadcast, linear, and OTT insights estimated by .