USA Today Advertising Profile

USA Today Company Overview:

USA TODAY, headquartered in McLean, VA, publishes and prints one of the most widely read newspapers in the United States. The daily newspaper, first published in 1982, is provided by the Gannett Corporation. ** NOTE: As a privately held subsidiary of a publicly traded parent company, annual revenue and employee count are not readily available. Therefore, the revenue and employee figures presented below are those of the parent company. **

Primary Address

7950 Jones Branch Drive
McLean, VA 22108
USA

USA Today Advertising Agencies

Explore a detailed list of current and past ad agencies that work with USA Today. Sort its marketing agencies by the type of services they offer including creative, PR, media planning, media buying and more. With Winmo’s detailed database of USA Today's advertising agencies at your fingertips you will quickly be able to answer questions like these:

How many brands does USA Today have?
USA Today has 1 unique brands.

How much does USA Today spend on media?
USA Today spends $2916 on media.

USA Today
McLean, VA
AORDigital CreativeBranding & IdentityCreative

USA Today Marketing Team

Winmo tracks marketing team contacts brand by brand (budget by budget), with an update cycle of sixty days for maximum accuracy. With Winmo, you can get detailed information on the entire USA Today marketing team. Find basics on each marketer such as name, job title, brand responsibilities, email, and direct phone number, as well as current marketing strategies, areas of media investment, and do’s and don’ts for engaging. Here’s the kinds of questions you’ll be able to quickly answer with our database:

Who is the CMO at USA Today?
The chief marketing officer at USA Today is N/A.

How big is the USA Today Marketing Team?
There are 15 staff members currently involved in marketing for USA Today.

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Sample of Related Brands:
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USA Today Ad Spend 2025

This section digs into the specifics of the advertising spend at USA Today and activity across channels such as Out of Home, Radio, Broadcast, Print, Digital Display, CTV, Digital Video and Social Media, highlighting their peak buying times, media mix, and a month over month comparison.

USA Today Advertising Spend

Winmo provides comprehensive data detailing annual advertising spend for USA Today, showcasing the total spend broken down by month, fiscal quarter and monthly percentage change to illustrate the company's evolving marketing advertising strategies.

USA Today Media Mix

Explore a detailed breakdown of the last 12 months media spending for USA Today across various advertising channels including digital, broadcast, print, radio and more. Those channels can then be broken down further and viewed monthly or quarterly.

USA Today Social Media Marketing Ad Spend

See whether USA Today is spending on social media platforms like X, TikTok, Facebook, Instagram and Pinterest, as well as how active it is on YouTube desktop, iOS or Android.

Win More with Winmo

If you are looking to tap into USA Today marketing spend, Winmo paves a clear path to engaging the right contacts at the right time. Winmo connects ad spend, marketing activity and peak buying periods to marketing team and ad agency budget-holders, even providing you with AI-powered email templates based on USA Today decision-makers' personality types. Winmo's award winning platform tracks this intel for those who control $100 billion in marketing spend each year, making it the top choice among sellers of agency services, advertising, marketing technology, or corporate sponsorships.