The Principal Financial Group, Inc. Advertising Profile
The Principal Financial Group, Inc. Company Overview:
Headquartered in Des Moines, IA, The Principal Financial Group Inc., is a global financial services provider which offers a wide range of financial products and services, and is the U.S. leader in 401k plans. The company is composed of six business units which are, Retirement & Investor Services, Global Asset Management and Real Estate, International Operations, Life, Disability and Group Health Insurance, Specialty Benefits and Wellness, and Banking.
Primary Address
711 High Street
Des Moines, IA 50392
USA
The Principal Financial Group, Inc. Advertising Agencies
Explore a detailed list of current and past ad agencies that work with The Principal Financial Group, Inc.. Sort its marketing agencies by the type of services they offer including creative, PR, media planning, media buying and more. With Winmo’s detailed database of The Principal Financial Group, Inc.'s advertising agencies at your fingertips you will quickly be able to answer questions like these:
How many brands does The Principal Financial Group, Inc. have?
The Principal Financial Group, Inc. has 3 unique brands.
How much does The Principal Financial Group, Inc. spend on media?
The Principal Financial Group, Inc. spends $13665 on media.
The Principal Financial Group, Inc.
Des Moines, IA
CreativeDigital
Principal Bank
Des Moines, IA
Branding & IdentityCreativeDigitalMedia Buying
Princor Financial Services
Des Moines, IA
Branding & IdentityCreativeDigitalMedia Buying
The Principal Financial Group, Inc. Marketing Team
Winmo tracks marketing team contacts brand by brand (budget by budget), with an update cycle of sixty days for maximum accuracy. With Winmo, you can get detailed information on the entire The Principal Financial Group, Inc. marketing team. Find basics on each marketer such as name, job title, brand responsibilities, email, and direct phone number, as well as current marketing strategies, areas of media investment, and do’s and don’ts for engaging. Here’s the kinds of questions you’ll be able to quickly answer with our database:
Who is the CMO at The Principal Financial Group, Inc.?
The chief marketing officer at The Principal Financial Group, Inc. is Farnaz Maters.
How big is the The Principal Financial Group, Inc. Marketing Team?
There are 73 staff members currently involved in marketing for The Principal Financial Group, Inc..
Maggie A.
Corporate Relations
IA
Email:
Main Phone:
Direct Phone:
Assistant Name:
Assistant Phone:
Main Phone:
Direct Phone:
Assistant Name:
Assistant Phone:
(515) 248-3289
Sample of Related Brands:
Social:
Chris R.
Lead Strategist, Marketing Operations
IA
Michelle S.
Director, Advertising
IA
Jodi B.
Assistant Vice President & Senior Director, Marketing Operations
IA
Katie B.
Assistant Director, Account Services & Creative Operations
IA
The Principal Financial Group, Inc. Ad Spend 2025
This section digs into the specifics of the advertising spend at The Principal Financial Group, Inc. and activity across channels such as Out of Home, Radio, Broadcast, Print, Digital Display, CTV, Digital Video and Social Media, highlighting their peak buying times, media mix, and a month over month comparison.
The Principal Financial Group, Inc. Advertising Spend
Winmo provides comprehensive data detailing annual advertising spend for The Principal Financial Group, Inc., showcasing the total spend broken down by month, fiscal quarter and monthly percentage change to illustrate the company's evolving marketing advertising strategies.
The Principal Financial Group, Inc. Media Mix
Explore a detailed breakdown of the last 12 months media spending for The Principal Financial Group, Inc. across various advertising channels including digital, broadcast, print, radio and more. Those channels can then be broken down further and viewed monthly or quarterly.
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The Principal Financial Group, Inc. Social Media Marketing Ad Spend
See whether The Principal Financial Group, Inc. is spending on social media platforms like X, TikTok, Facebook, Instagram and Pinterest, as well as how active it is on YouTube desktop, iOS or Android.