The Knot Advertising Profile
The Knot Company Overview:
The Knot, formerly XO Group Inc. and The Knot Inc., is a leading lifestage media company offering wedding planning information. XO Group produces national and local magazines, books and broadcast offerings along with websites for their respective subsidiaries.
The Knot Advertising Agencies
Explore a detailed list of current and past ad agencies that work with The Knot. Sort its marketing agencies by the type of services they offer including creative, PR, media planning, media buying and more. With Winmo’s detailed database of The Knot's advertising agencies at your fingertips you will quickly be able to answer questions like these:
How many brands does The Knot have?
The Knot has 7 unique brands.
How much does The Knot spend on media?
The Knot spends $152 on media.
The Knot Marketing Team
Winmo tracks marketing team contacts brand by brand (budget by budget), with an update cycle of sixty days for maximum accuracy. With Winmo, you can get detailed information on the entire The Knot marketing team. Find basics on each marketer such as name, job title, brand responsibilities, email, and direct phone number, as well as current marketing strategies, areas of media investment, and do’s and don’ts for engaging. Here’s the kinds of questions you’ll be able to quickly answer with our database:
Who is the CMO at The Knot?
The chief marketing officer at The Knot is Jenny Lewis.
How big is the The Knot Marketing Team?
There are 29 staff members currently involved in marketing for The Knot.
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The Knot Ad Spend 2025
This section digs into the specifics of the advertising spend at The Knot and activity across channels such as Out of Home, Radio, Broadcast, Print, Digital Display, CTV, Digital Video and Social Media, highlighting their peak buying times, media mix, and a month over month comparison.
The Knot Advertising Spend
Winmo provides comprehensive data detailing annual advertising spend for The Knot, showcasing the total spend broken down by month, fiscal quarter and monthly percentage change to illustrate the company's evolving marketing advertising strategies.
The Knot Media Mix
Explore a detailed breakdown of the last 12 months media spending for The Knot across various advertising channels including digital, broadcast, print, radio and more. Those channels can then be broken down further and viewed monthly or quarterly.
Win More with Winmo
If you are looking to tap into The Knot marketing spend, Winmo paves a clear path to engaging the right contacts at the right time. Winmo connects ad spend, marketing activity and peak buying periods to marketing team and ad agency budget-holders, even providing you with AI-powered email templates based on The Knot decision-makers' personality types. Winmo's award winning platform tracks this intel for those who control $100 billion in marketing spend each year, making it the top choice among sellers of agency services, advertising, marketing technology, or corporate sponsorships.
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The Knot Social Media Marketing Ad Spend
See whether The Knot is spending on social media platforms like X, TikTok, Facebook, Instagram and Pinterest, as well as how active it is on YouTube desktop, iOS or Android.