Half Price Books, Inc. Advertising Profile
Half Price Books, Inc. Company Overview:
Half Price Books, Inc., headquartered in Dallas, TX, operates a chain of bookstores that offer both new and used books for discounted prices. The retail stores are located in select states throughout the U.S.
Primary Address
5803 East Northwest Highway
Dallas, TX 75231
USA
Half Price Books, Inc. Advertising Agencies
Explore a detailed list of current and past ad agencies that work with Half Price Books, Inc.. Sort its marketing agencies by the type of services they offer including creative, PR, media planning, media buying and more. With Winmo’s detailed database of Half Price Books, Inc.'s advertising agencies at your fingertips you will quickly be able to answer questions like these:
How many brands does Half Price Books, Inc. have?
Half Price Books, Inc. has 1 unique brands.
How much does Half Price Books, Inc. spend on media?
Half Price Books, Inc. spends $152 on media.
Half Price Books, Inc. Marketing Team
Winmo tracks marketing team contacts brand by brand (budget by budget), with an update cycle of sixty days for maximum accuracy. With Winmo, you can get detailed information on the entire Half Price Books, Inc. marketing team. Find basics on each marketer such as name, job title, brand responsibilities, email, and direct phone number, as well as current marketing strategies, areas of media investment, and do’s and don’ts for engaging. Here’s the kinds of questions you’ll be able to quickly answer with our database:
Who is the CMO at Half Price Books, Inc.?
The chief marketing officer at Half Price Books, Inc. is N/A.
How big is the Half Price Books, Inc. Marketing Team?
There are 5 staff members currently involved in marketing for Half Price Books, Inc..
Kathy D.
President
TX
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Sharon A.
President & Chief Executive Officer
TX
Becky G.
Assistant Vice President & Director, Marketing & Ecommerce
TX
Emily B.
Manager, Public Relations
TX
Ken W.
Director, Merchandising
TX
Half Price Books, Inc. Ad Spend 2025
This section digs into the specifics of the advertising spend at Half Price Books, Inc. and activity across channels such as Out of Home, Radio, Broadcast, Print, Digital Display, CTV, Digital Video and Social Media, highlighting their peak buying times, media mix, and a month over month comparison.
Half Price Books, Inc. Advertising Spend
Winmo provides comprehensive data detailing annual advertising spend for Half Price Books, Inc., showcasing the total spend broken down by month, fiscal quarter and monthly percentage change to illustrate the company's evolving marketing advertising strategies.
Half Price Books, Inc. Media Mix
Explore a detailed breakdown of the last 12 months media spending for Half Price Books, Inc. across various advertising channels including digital, broadcast, print, radio and more. Those channels can then be broken down further and viewed monthly or quarterly.
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Half Price Books, Inc. Social Media Marketing Ad Spend
See whether Half Price Books, Inc. is spending on social media platforms like X, TikTok, Facebook, Instagram and Pinterest, as well as how active it is on YouTube desktop, iOS or Android.