Florida Blue Advertising Profile
Florida Blue Company Overview:
Florida Blue is a nonprofit organization that provides individual and group health insurance to members in the state of Florida. The company is the state's largest and oldest health insurance provider and plan administrator. Blue Cross Blue Shield of Florida is headquartered in Jacksonville, Florida.
Primary Address
4800 Deerwood Campus Parkway
Jacksonville, FL 32246
USA
Florida Blue Advertising Agencies
Explore a detailed list of current and past ad agencies that work with Florida Blue. Sort its marketing agencies by the type of services they offer including creative, PR, media planning, media buying and more. With Winmo’s detailed database of Florida Blue's advertising agencies at your fingertips you will quickly be able to answer questions like these:
How many brands does Florida Blue have?
Florida Blue has 1 unique brands.
How much does Florida Blue spend on media?
It is unknown how much Florida Blue spends on media.
Florida Blue Marketing Team
Winmo tracks marketing team contacts brand by brand (budget by budget), with an update cycle of sixty days for maximum accuracy. With Winmo, you can get detailed information on the entire Florida Blue marketing team. Find basics on each marketer such as name, job title, brand responsibilities, email, and direct phone number, as well as current marketing strategies, areas of media investment, and do’s and don’ts for engaging. Here’s the kinds of questions you’ll be able to quickly answer with our database:
Who is the CMO at Florida Blue?
The chief marketing officer at Florida Blue is N/A.
How big is the Florida Blue Marketing Team?
There are 41 staff members currently involved in marketing for Florida Blue.
Jorge M.
Senior Lead, Regional Communications
FL
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Sample of Related Brands:
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David P.
Market President - West Florida Region
FL
Matt O.
Digital Experience Manager
FL
Patrick G.
President & Chief Executive Officer
FL
Jon U.
Senior Vice President, Health Insurance Markets
FL
Florida Blue Ad Spend 2025
This section digs into the specifics of the advertising spend at Florida Blue and activity across channels such as Out of Home, Radio, Broadcast, Print, Digital Display, CTV, Digital Video and Social Media, highlighting their peak buying times, media mix, and a month over month comparison.
Florida Blue Advertising Spend
Winmo provides comprehensive data detailing annual advertising spend for Florida Blue, showcasing the total spend broken down by month, fiscal quarter and monthly percentage change to illustrate the company's evolving marketing advertising strategies.
Florida Blue Media Mix
Explore a detailed breakdown of the last 12 months media spending for Florida Blue across various advertising channels including digital, broadcast, print, radio and more. Those channels can then be broken down further and viewed monthly or quarterly.
Win More with Winmo
If you are looking to tap into Florida Blue marketing spend, Winmo paves a clear path to engaging the right contacts at the right time. Winmo connects ad spend, marketing activity and peak buying periods to marketing team and ad agency budget-holders, even providing you with AI-powered email templates based on Florida Blue decision-makers' personality types. Winmo's award winning platform tracks this intel for those who control $100 billion in marketing spend each year, making it the top choice among sellers of agency services, advertising, marketing technology, or corporate sponsorships.
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Florida Blue Social Media Marketing Ad Spend
See whether Florida Blue is spending on social media platforms like X, TikTok, Facebook, Instagram and Pinterest, as well as how active it is on YouTube desktop, iOS or Android.