Nielsen Audio | Company Profile, Marketing Contacts, Media Spend, Brands

Arbitron Inc., headquartered in Columbia, MD, is a media and marketing research firm serving the media—radio, television, cable and out-of-home—as well as advertisers and advertising agencies. Arbitron core measures network and local-market radio audiences across the United States; surveying the retail, media and product patterns of local market consumers; and providing application software used for analyzing media audience and marketing information data.