Millennial Homeowner Opps: STEP Warmfloor taps AOR to fuel expansion, brand awareness (Score 15)
STEP Warmfloor named Christie & Co. its AOR in March 2021. The agency will be responsible for building brand awareness and growing STEP's business. STEP stands for self-regulating technology of electro plastics, and it is an engineering company that manufactures floor heating technology.
Sellers-- No spend information is available for STEP. The AOR appointment does signal this company may be preparing a big marketing push. STEP's products most likely appeal to Gen-X and millennial homeowners. Contact this company to see what types of ad space you may be able to provide.
Agency & martech readers-- AOR appointments often follow one another, so you might consider reaching out to this company to see if you can provide any complimentary services.
11147 Dorsett Road
Maryland Heights, MO 63043