FL, AZ Parents Opps: PopStroke Entertainment taps marketing & PR director (Score 79)

Popstroke Entertainment named Melissa Sullivan PR and marketing director late last year. Sullivan comes from SunFest of Palm Beach Country, where she held the same position. In her new role, Sullivan is responsible for marketing, communication, branding, campaigns, events and research. Sullivan will also manage sponsorships and partnerships. Keep an eye on this company as it seems Sullivan is now its top marketer. 

Sellers-- No digital display or national TV ad spend data is available for PopStroke. It currently only operates in FL, with an expansion in AZ planned for this year. It most likely targets Gen-X and millennial parents looking for fun ways to entertain their children. I recommend offering local ad space for now. 

Agency & martech readers-- Start reaching out to Sullivan to be top-of-mind. Growing companies often partner with communication or PR shops as those agencies usually provide the most help building brand awareness.