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Voxus PR | Agency Profile, Contacts, AOR, Client Relationships


Service: technology public relations

Main Telephone
(253) 853-5151
Primary Address
117 South Eighth Street
Tacoma, WA 98402
USA

Voxus PR Contacts

Contacts (5)
Name Title State
Paul F. Managing Partner WA
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (253) 853-5151
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 117 South Eighth Street

Tacoma, WA
98402
USA
Justin H. Partner & Co-Founder WA
Matt S. Director, Program WA
Raymond F. Program Director WA
Tim H. Creative Director WA

Client Relationships

Current Past

Brand Service From To Media Spend
******** Public Relations *

See Winmo sales intelligence in action

WinmoEdge

Digital B2B Opps: Syxsense hires CMO amid spend declines (Score 68)


Sales lead: These DM shifts will affect the company's marketing strategy & agency roster. 

  • Syxsense named Mary Yang CMO in February 2023. 
  • Yang joins from LookingGlass Cyber Solutions, where she held the same position.
  • She is now responsible for all global marketing & communication duties. 

Additional recent DM shifts:

  • Lisa Dwyer was promoted from senior event marketing manager to marketing SVP in October 2022. 
  • Baily Boaz joined the company as channel marketing manager in June 2022.
    • Boaz previously served as digital marketing & customer success manager at metadata.io. 

Syxsense's target demographic: Businesses that need cybersecurity services

The company will likely:

  • Build out its agency roster
  • Ramp up ad spend
  • Invest in additional marketing channels

Digital and social insights (digital ad spend, effectiveness, impressions, and performance)

  • YTD spend: Syxsense spent about $1.4k on digital display ads YTD, just 24% of the $5.8k spent in this channel during the same time period of 2022. 
  • YTD data: 207.4k impressions via Instagram. 
  • 2021-2022 spend: Full-year spend dropped by 69% from $21.2k in 2021 to $6.5k in 2022. 
  • Ad location: It placed 100% of these ads directly onto instagram.com. 

Agency analysis:

  • Opportunity: The new CMO may decide to build out Syxsense's agency roster, so reach out now to be top-of-mind. 
  • Current roster:

Insight Sources: Digital spend insights estimated by Pathmatics.