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Champion Management Group, LLC | Agency Profile, Contacts, AOR, Client Relationships




Service: public relations agency, marketing agency

Main Telephone
(972) 930-9933
Primary Address
15455 Dallas Parkway
Suite 1350
Addison, TX 750002
USA

Champion Management Group, LLC Contacts

Contacts (5/8)
Name Title State
Ladd B. Founder & Principal TX
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (972) 930-9933
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 15455 Dallas Parkway
Suite 1350
Addison, TX
750002
USA

Morgan H. Director, Business Development TX
Ashley H. Franchise Development Marketing Manager TX
Courtney M. Vice President, Client Services TX
Marilyn P. Account Executive TX

Client Relationships


Brand Service From To Media Spend
*** *****'* ****** *** Public Relations *
********** Public Relations, Media Buying, Creative *
********** Public Relations *
********** Public Relations *
****** ****** **** Public Relations *

See Winmo sales intelligence in action

WinmoEdge

Millennial Digital Opps: Newk's Eatery promotes marketing chief amid spend declines (Score 43)


Sales lead: Reach out to the new CMO for more information about her plans. 

  • Newk's Eatery recently promoted Denise Pedini to CMO. 
  • Pedini joined the company in 2020 as SVP of guest experience. 
  • Prior to that, she was the EVP & CMO of Pizza Inn. 

Target demographic: Millennials

The company will likely:

  • Shift ad dollars around to maximize ROI
  • Build out the agency roster

Digital and social insights (digital ad spend, effectiveness, impressions, and performance)

  • YTD spend: Newk's spent about $54.7k on digital display ads YTD, just 48% of the $113.3k spent in this channel during the same time period of 2022. 
  • YTD data: 7.2m impressions via Facebook (87%) and Instagram (13%). 
  • 2021-2022 spend: Full-year spend fell 37% from $1.1m in 2021 to $689.5k in 2022. 
  • Ad location: It placed 100% of these ads direct onto facebook.com and instagram.com. 

Additional channel insights  

  • Vivvix: It also utilizes OOH and local broadcast. 

Agency analysis:

Insight Sources: Digital spend insights estimated by Vivvix.