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Lumina PR | Agency Profile, Contacts, AOR, Client Relationships


Service: public relations

Main Telephone
(973) 715-8833
Primary Address
555 8th Avenue
Suite 2203
New York, NY 10018
USA

Lumina PR Contacts

Contacts (4)
Name Title State
Katherine B. Senior Account Director - Keeper Security NY
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (973) 715-8833
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 555 8th Avenue
Suite 2203
New York, NY
10018
USA
Jordan H. Social Director, Media Marketing NY
Caroline D. Senior Vice President NY
Justin F. Senior Vice President NY

Client Relationships

Current Past

Brand Service From To Media Spend
******** Public Relations *
********* Public Relations *
****** ********, ***. Public Relations *

See Winmo sales intelligence in action

WinmoEdge

DoControl appoints marketing leader (Score 59)


Sales lead: This hire will affect the company's marketing strategy & may lead to agency appointments. 

  • DoControl named Christine Castro marketing VP, effective February 2023.
  • Castro most recently served as global marketing VP of DuskRise. 
  • She is responsible for revenue growth and strategic marketing.
  • Castro will also serve on the company's leadership team. 

DoControl's target demographic: Businesses that need SaaS security services

The company will likely:

  • Start increasing ad spend
  • Experiment with additional ad channels
  • Build out the agency roster

Digital and social insights (digital ad spend, effectiveness, impressions, and performance)

  • YTD spend: DoControl has not allocated a significant budget toward digital display ads so far this year.
  • 2022 spend: The company started investing in this channel in 2022, spending about $11.6k.
  • 2022 data: 2.2m impressions via programmatic ads. 
  • Ad location: It placed ads onto sites such as vnexpress.net, pch.com, thehill.com, missyusa.com, yahoo.com, and ngoisao.net. 

Agency analysis:

  • Opportunity: Reach out to the new marketing VP now to offer creative, media, or digital services.
    • Be sure to include any B2B experience you have in your pitches. 
  • Current roster:

Insight Sources: Digital spend insights estimated by Adbeat.