Nancy Marshall Communications | Agency Profile, Contacts, AOR, Client Relationships
Service: public relations, media relations
- Main Telephone
- (207) 623-4177
Nancy Marshall Communications Contacts
| Name | Title | State | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nancy M. | Chief Executive Officer & Founder | ME | ||||||||||||
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| Charlene W. | President | ME | ||||||||||||
| Anna M. | Account Supervisor | ME | ||||||||||||
| Juli B. S. | Business Manager | ME | ||||||||||||
| Liz L. | Graphic Designer & Account Coordinator | ME | ||||||||||||
See Winmo sales intelligence in action
WinmoEdge
Male Media Opps: Orvis taps new PR AOR to drive growth
Nancy Marshall Communications as AOR. The new shop will handle all public relations and create a marketing communications plan for the company.
Nancy Marshall's hire comes less than a month after Orvis operations and restructured teams in order to scale and grow even further. So, despite this being a PR hire, look for paid media outlays to be up, along with earned media.
Therefore, sponsorship and ad sellers with high active lifestyle/outdoor male engagement rates should seek revenue throughout the year.
Orvis's ad presence has been relatively small thus far, with $546,685 spent on national TV in 2016 (per Pathmatics). Of the $285,000 spent on digital display in 2016, the ads are placed primarily programmatically through ad networks Google AdX + AdSense and Criteo on youtube.com.
Additional Insight
Incumbent: While it looks like PR was handled in-house previously, PMG has been on digital and social since 2014, according to Winmo. However, we have not been able to confirm yet if the shop is still on the roster, or if the new AOR has affected the previous agency relationship. We will keep you posted as we hear more.
The Orvis Company
Post Office Box 798
Manchester, VT 05254
(802) 362-1300
Brian Galloway
Director, Digital Marketing
(802) 362-1300
@orvis.com
Daryl Kenny
Coordinator, PR & Marketing
Direct: (802) 362-8779
@orvis.com
Jennifer Kovac
Manager, eCommerce Marketing
(802) 362-1300
@orvis.com