Cactus Inc. | Agency Profile, Contacts, AOR, Client Relationships
Service: full service
- Main Telephone
- (303) 455-7545
Cactus Inc. Contacts
Name | Title | State | ||||||||||||
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Joseph C. | Founder & Chief Executive Officer | CO | ||||||||||||
Sample of Related Brands
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Norm S. | Partner & Chief Creative Officer | CO | ||||||||||||
Jeff G. | President & Chief Marketing Officer | CO | ||||||||||||
Nat C. | Head, Product | CO | ||||||||||||
Patrick C. | Creative Director | CO |
Client Relationships
Brand | Service | From | To | Media Spend |
---|---|---|---|---|
******** ******* | Creative, Media Buying, Media Planning | * | ||
**************** ****** ***** | Creative, Media Buying, Media Planning, Digital | * | ||
******-******** ****** | Creative, Media Buying, Media Planning | * | ||
***** ******** *********** ******* | Creative, Social | * | ||
***** ****** ***** | Creative, Digital | * |
WinmoEdge
Media Edge: Colorado Lottery launches campaign, significantly increases digital spend
Media Sales Lead: in 2017.
Key Lead Takeaways: Get in touch soon to secure increasing dollars since CL will likely continue rolling out more work.
Target Demographics: A wide target demographic ranging from Gen-Z through Gen-X
Key Spend Notes:
- Spend shift summary: Digital spend is skyrocketing this year.
Digital Display & Social Media Spend Analysis & Breakdown:
*Note that Pathmatics categorizes CL under Law & Government*
- 2023 YTD Spend: $12.3k
- STP 2022 Spend: $1.9k
- 2022 FY Spend: $28.6k
- 2021 FY Spend: $127.1k
- 2020 FY Spend: $85.1k
YTD YOY Spend Increase: 547%
YTD Ad Flight Breakdown:
- Q1 2023 Spend (to date): $12.3k
- Q1 2022 Spend: $1.9k
- Q2 2022 Spend: $300
- Q3 2022 Spend: $7.8k
- Q4 2022 Spend: $18.9k
YTD Impressions: 1m
Top Ad Types: Desktop display (85%), mobile display (15%)
Top Purchase Channels: Direct (99%)
Top Publishers: denverbroncos.com (97%)
Top Industry/Vertical Spenders (YTD, by spend): AttorneyLive, US Department of Health and Human Services, CDC, CA Department of Public Health, US Army, Centers for Medicare & Medicaid Services, and 4Patriots
Top Creative by Spend; see below: (note that not all creatives debuted in 2023).
Other Media Spend Analysis & Breakdown:
Vivvix: OOH, digital, print, and local broadcast
Social Demographics: 35+ consumers with a slight female skew
Current Agency Roster:
- Cactus: Media and creative AOR (2007)
Insight Sources: Digital spend insights estimated by .