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VCCP US | Agency Profile, Contacts, AOR, Client Relationships




Service: full-service integrated

Main Telephone
(415)-255-6363
Primary Address
257 Park Avenue South
New York, NY 10010

VCCP US Contacts

Contacts (5/14)
Name Title State
Brendan R. Managing Partner CA
Sample of Related Brands
***********
Email: *****@*******.***
Main Phone: (415)-255-6363
Direct Phone: *** **** ***   ext: ****
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 257 Park Avenue South

New York, NY
10010

Jed G. Chief Creative Officer NY
Brett E. Chief Executive Officer - U.S. NY
Katy A. Director, Resource Management CA
Carolina C. Partner & Managing Director CA

Client Relationships


Brand Service From To Media Spend
*** ******** **********, ******, & **** Creative *
******** ********** *********** Creative *
********* ******* Public Relations, Branding & Identity, Creative, Social *
***** *********** Creative *
****** ******** ***. Creative, Social *

See Winmo sales intelligence in action

WinmoEdge

Shell Energy names marketing VP amid spend increases (Score 63)


Sales lead: Get in touch to help this brand build awareness. 

  • Shell Energy (SE) promoted Megan Rosenbaum to marketing VP, effective April 2023.
  • The company named Rosenbaum interim VP earlier this year
  • Prior to that, Rosenbaum served as account management & marketing director of Cart.com

Target demographic: Male Gen-X/millennial homeowners

The brand will likely:

  • Significantly increase ad spend
  • Diversify ad placement
  • Seek brand-specific agency assistance

Digital and social insights (digital ad spend, effectiveness, impressions, and performance)

  • YTD spend: SE spent just $200 on digital display ads YTD.
  • 2021-2022 spend: Full-year spend jumped from $1.6k in 2021 to $14k in 2022. 
  • 2022 data: 1.3m impressions via desktop video (56%), Facebook (27%), desktop display (13%), and mobile display (5%). 
  • Ad location: It placed 83% of these ads directly onto sites such as twitch.tv, facebook.com, and supplychaindive.com. It placed 17% of these ads indirectly through Display & Video 360 and Google AdX+AdSense onto sites such as businessinsider.com, reuters.com, entreprenuer.com, and mtbr.com. 

Agency analysis:

Insight Sources: Digital spend insights estimated by Pathmatics.