Back to All Agencies
John McNeil Studio | Agency Profile, Contacts, AOR, Client Relationships
Service: creative studio
- Main Telephone
- (510) 526-7100
Primary Address
720 Channing Way
Berkeley,
CA
94710
USA
John McNeil Studio Contacts
Contacts (5/22)
| Name | Title | State | ||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Jason H. | Cheif Financial Officer | CA | ||||||||||||
|
Sample of Related Brands
***********
|
||||||||||||||
| Nils P. | President | CA | ||||||||||||
| Kim L. | Founding Partner, Executive Creative Director | CA | ||||||||||||
| John M. | Founder & Chief Executive Officer | CA | ||||||||||||
| Giancarlo A. | Director, Project Management | CA | ||||||||||||
Client Relationships
| Brand | Service | From | To | Media Spend |
|---|---|---|---|---|
| *********, ***. | Creative | * | ||
| *** ********, ***. | Creative, Digital, Experiential, Programmatic, Social | * | ||
| ***** *******, ***. | Creative, Digital | * | ||
| ********* *******, ***. | Creative, Digital, Experiential, Programmatic, Social | * | ||
| ************* | Creative, Digital | * |
See Winmo sales intelligence in action
WinmoEdge
Digital B2B Opps: Intercom loses marketing chief (Score 32)
Sales lead: Be prepared to reach out to this company as soon as it finds a new CMO..png)
- Intercom lost its CMO, Anna Griffin, to Commvault in January 2023.
- Griffin spent about a year and a half as Intercom's marketing leader.
- We will update you as soon as a replacement is announced.
Intercom's target demographic: Businesses
Once it finds a new CMO, the company will likely:
- Ramp ad spend back up
- Invest in new marketing channels
- Review the agency roster
Digital and social insights (digital ad spend, effectiveness, impressions, and performance)
- 2022 spend: Intercom spent around $166.5k on digital display ads in 2022.
- 2022 data: 23.5m impressions via desktop video (46%), Facebook (31%), desktop display (21%), Instagram (1%), and mobile display (1%).
- 2020-2021 spend: Full-year spend increased by 39% from $351.5k in 2020 to $490.2k in 2021.
- Ad location: It placed 79% of these ads directly onto sites such as youtube.com, facebook.com, hbr.org, and instagram.com. It placed 21% of these ads indirectly through Display & Video 360 and Criteo onto sites such as yahoo.com, fandom.com, quora.com, brainly.com, and meetme.com.
Agency analysis:
- Opportunity: You may be able to win some of this company's business once it finds a new CMO.
- Current roster:
- John McNeil Studio: creative, digital, & programmatic AOR
Insight Sources: Digital spend insights estimated by Pathmatics.